Jay Leonard

Over the past several years, there’s been a lot of chatter in the blogosphere about branding. What is branding? What’s…

We really enjoy Twitter. It has turned into one of the most exciting spots in social media. Much of this…

There are two things you can be sure of in today’s mobile world: Social media is booming, and most people…

Businesses outsource web hosting and development, accounting, and even customer service. Why not digital marketing? Where do you draw the…

Customer journey mapping is a tool that has taken the business world by storm—helping companies build an understanding of their…

Although we classify the business into two main categories, yours and others, so either you can work for someone else…

Social media can be pretty overwhelming sometimes. Especially if you’re running an agency or managing the social media accounts of…

Whether or not you're on board with the term 'growth hacker' has become irrelevant because the buzzword is here to…

We have to admit - Google Glass did cause quite a stir. It was a bold attempt to bring the…

At the 59th Academy Awards ceremony in 1987, Paul Hogan warned celebrities to deliver their speeches with care: “There’s about…

Just a few years ago, common wisdom in marketing predicted that digital would snuff out direct mail, along with many…

A study published in 2011 found that 70% of people would not buy from a company with a poorly designed…

For online businessmen, surviving in competitive internet-based industry takes a holistic approach which involves two critical steps: Earning top rankings…

The business of designing your company logo is of utmost importance. While a logo design may seem like a peripheral…

Building an app is a risky and expensive process. Even if you find a reliable outsourcing company and develop the…