Jay Leonard

A partner needs sales data from last quarter that is sitting up in your Azure Data Lake. They are a…

In a recent article by Vox about the acquisition of Tumbler by WordPress, I was surprised to learn that the…

Growing your mailing list and generating leads should be a focus of your marketing. If HubSpot didn’t have 215,000 blog…

The concept of supply-chain optimization isn’t new. In fact, some sources trace its roots as far back as 1911, when…

Think about the brands you’re most loyal to. Why did you become a return customer? What motivates you to purchase…

I’ve encountered many in B2B who say they’re struggling to find success with social channels and, portfolio-wide, to convert qualified…

Today I want to take you back to the future. Well, not really. I want to talk about the movie,…

0.05 seconds is all you have to make a solid impression on those who visit your website. In this time,…

“Social proof, a term coined by Robert Cialdini in his 1984 book, Influence, is also known as informational social influence.…

My colleagues at WordWrite often joke about my unofficial role as an expert on famous film quotes. I’ve come by…

Some business owners find that they cannot juggle all of the necessary tasks without working around the clock. One way…

Let’s admit it! Product Video is the Master Key to eCommerce conversions. Meaning, you cannot, and should not, take product…

Building a brand doesn’t usually happen overnight. It takes a lot of work to forge strong relationships with people—and much…

Making the best landing pages can mean life or death for getting potential customers. Landing pages are difficult to make.…

AI has become the go-to technology for businesses to be able to connect with their audiences, in the right manner.…