Jay Leonard

Becoming a guest contributor on a popular website is a great way to build your personal brand. Publications are always…

Copywriting is about being persuasive, right? Writing can be beautiful, but if it’s not persuasive it’s not contributing towards your…

Believe it or not, team building activities for work are critically important to the success of your business. In fact,…

There’s one big question I hear nonprofit leaders ask more frequently than any other: What are the smallest, most affordable…

Stop thinking; start buying. That’s the kind of mind-set you want to create with every email marketing campaign you send.…

I started writing fiction when I was 6 years old. I’ve written damn-near every day since then and have been…

DID YOU KNOW: 89% OF CUSTOMERS BEGIN THEIR BUYING PROCESS WITH A SEARCH INSIDE OF GOOGLE? Search Engine Optimization can…

Landing pages offer a time-tested way to funnel your prospects toward a sale. They're tightly focused, which eliminates distraction, and…

This week, Marcus Lemonis takes on the challenge of helping a struggling Los Angeles clothing brand. The owner of DiLascia…

It may be hard to believe, but summer is nearly over. School has begun, football season is about to start,…

Ann Handley’s got the inside scoop from Denmark on LEGOs, Joe Pulizzi wants marketers to get in or get out,…

Artificial intelligence is becoming a bigger part of how we access information online and how marketers can reach audiences. For…

What Is an E-payment System? E-payment system is a way of making transactions or paying for goods and services through…

Copywriting is tough. (That’s why many people say they want to write, but only a small number actually do.) Creative…

When it comes to social media, there’s more to branding than just posting status updates and responding to mentions and…