Jay Leonard

It’s the end of the month again, and every marketer knows what that means: end-of-month reporting. It feels like just…

In today’s world, sales reps are expected to engage with content marketing more and more; creating their own content, developing…

What is the essence of your business? The question is not what do you sell? or why are you better…

Did you know Google receives of 4 million search queries a minute. Let me just repeat that, Google receives of…

The term “Internet of Things” (IoT) was introduced to the world by Kevin Ashton in 1999 as merely the title…

Business school: does it have a place in our technology-driven, digitalized times or is it a relic of the old…

Analytics is an area of constant refinement and shifting opinions. While numbers themselves are concrete, our interpretations, evaluations, and meanings…

Why your innovation strategy needs employee ideas and how you can get them Innovation remains a key focus and stated…

The start of a new year is an ideal time to review your content strategy to see what’s working, what’s…

Your resume is the first thing that a potential employer will see, so you need to make sure that it's…

Global field research over the past decade consistently leads to the same conclusion: The simple human act of helping people…

It’s easy to say that mobile and local are two of the most important factors in marketing right now when…

The number of data-driven marketing solutions has grown exponentially over the last few years. But why should marketing have all…

Did you know that small businesses that blog get 126% more leads than those that don't? Studies keep showing how…

2016 was a big year for Google AdWords and search marketers alike. Major enhancements to the Google AdWords platform were…