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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Accurate Spend Management Goes Beyond Reconciling Invoices

Why does spend management require so much time? In theory, a process that matters to many different businesses should have…

Jay Leonard
October 2, 2019
Finance

Instagram Engagement Strategies to Beat the Algorithm

Noticed your Instagram engagement plummeting recently? Likes not coming as easily as they used to? Comments less frequent? You’re not…

Jay Leonard
October 2, 2019
Business Articles

8 Ways Your Business Can Stand Out on Social Media in 2019

Businesses and brands are constantly competing for attention on social media, and with all the noise and incessant messaging, how…

Jay Leonard
October 2, 2019
Business Articles

The Science Behind the Best Instagram Bios

Small-but-powerful. Front-and-center. Instagram bios are well worth the time and investment to write well and test often. They’re one of…

Jay Leonard
October 2, 2019
Business Articles

5 Strategies to Rank Your Website on the First Page of Google

Ever wondered how to get your website to the top of the search results? Well, the wait is over. The…

Jay Leonard
October 2, 2019
Business Articles

Instagram Ads: Best Practices for Beginners

You may be a brand that is thinking about running Instagram ads but has not tried anything yet. You might…

Jay Leonard
October 2, 2019
Business Articles

7 Best Practices to Ensure Your Website is ADA Compliant

We used to only think about physical buildings when we thought about accessibility, but now it applies to digital and…

Jay Leonard
October 1, 2019
Business Articles

3 Reasons Sales Reps Leave (And How Intent Data Helps Retention)

The average turnover rate for B2B sales teams is up to 34%, more than double the national average across industries.…

Jay Leonard
October 1, 2019
Business Articles

How to Save Money with Microsoft Azure Enterprise Agreements

As more large enterprises adopt Azure cloud, especially those that have traditionally used Microsoft tools, we have observed growing interested…

Jay Leonard
October 1, 2019
Cloud Computing

The Importance of Effective Homepage Design [Infographic]

What happens when you try to sell a car with broken windscreen, worn-out paint and missing tire? No offers, right?…

Jay Leonard
October 1, 2019
Infographics

5 Effective Customer Retention Tips to Implement

Your customers are the lifeblood of your business. Without them, you wouldn’t have a reason to keep your company in…

Jay Leonard
October 1, 2019
Customer Experience

The Complete Beginner’s Guide to Workflow Management

Workflow management is a crucial part of organizing and optimizing projects. Learn everything you wanted to know about workflows in…

Jay Leonard
October 1, 2019
Business Articles

You’ve Recruited Millennials Successfully, But How Do You Keep Them?

Young professionals can be flighty, and organizations struggle to find strategies that entice them to stay. Millennials may be notorious…

Jay Leonard
October 1, 2019
Business Articles

Product Launch Best Practices: Finding Your Invisible Customers

Recent Gartner research shows that when B2B buyers are thinking about a purchase, they spend just 17% of that time…

Jay Leonard
September 30, 2019
Business Articles

Uncovering Your Company’s True Value With Normalized Financial Statements

Having a professional business valuation can be eye-opening for both the buyer and the seller of a company. In some…

Jay Leonard
September 30, 2019
Finance

Why Do B2B Content Marketing Strategies Fail?

Content is the atomic particle of all digital marketing. Rebecca Lieb, in her book Content: The Atomic Particle of Marketing,…

Jay Leonard
September 30, 2019
B2B Marketing

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