Jay Leonard

You've seen all the headlines: Individuals, businesses, and even municipalities are being targeted by hackers who want to gain access…

Marketing today is writing – whether you like it or not. Ten new ad headlines are due. 4,000 words on…

Your small business is doing well very well… so well in fact that the idea of expanding to a second…

There are so many different ways to run a business. Each of us has our own unique take on what…

Having a dynamic and attention-grabbing trade show booth is essential if you are looking to gain an edge over your…

Stop the silos. Make the customer journey coherent. Decide who owns the marketing narrative. These are the common themes of…

Every organization, no matter what they do or whom they serve, is constantly watching for ways to increase the value…

For all of history creativity has, in a sense, been taken advantage of by business. Look at any musician’s record…

More and more people are getting into the online business. And it makes sense - when you work online, you…

We’ve created many data visualizations with many different partners, so we know first-hand what makes these projects succeed and what…

1. Use Scheduling and Management Tools Using tools such as Buffer and Hootsuite provides a way for me to set…

As a business executive, you can likely point to a number of metrics currently being utilized in your company, all…

EXTRA! EXTRA! Simpletons At PR Outreach Service Expose Industry Secrets! We probably shouldn’t share this with you since it's part…

Video content marketing, a subset of the wide content marketing umbrella, is often passed over by businesses in favor of…

According to research from Eisenberg Holdings, for every $92 spent on generating traffic only a measly $1 is spent on…