Jay Leonard

Are you freaking out because all you see are your CPM’s and CPC’s going up and your CTR’s going down?…

Predictive marketing analytics is gaining traction -- and will continue to do so -- as B2B marketers believe in the…

Are you using Instagram for business? Are you looking for inspiration for what to post on the platform? This article…

Ever feel like you’re on one of those runaway trains in the movies? The bad guy has disabled the brakes…

In a year that’s already seen its share of public relations blunders, United Airlines seems to be in one that…

Digital marketers can create more sales opportunities by focusing on email lead capture. More contacts to market to means more…

If you want to move on to a new position, or a completely different career all together, you need to…

When you are sending packages across the US or ordering from any ecommerce site anywhere the world, the cost to…

Cloud ERP is the fastest growing sector of the global ERP market with services-based businesses driving the majority of new…

It's common for customers and visitors to your website to have questions about your business, product, or service that need…

If you’ve read my blog long enough, you know I love statistics, especially statistic posts. And with Facebook reaching 2…

As the account-based marketing (ABM) phenomenon gathers steam, sales and marketing professionals need to add the human touch to their…

Traditionally, the relationship between sales and marketing has been one of endurance rather than acceptance. Sales thinks they could do…

Google has a number of free testing tools that can be used to improve your site in various ways. There’s…

Of all the network security threats you face, few are almost as dangerous as that of a rogue hotspot. A…