Jay Leonard

Today's total solar eclipse wasn't the only thing attracting the attention of millions of people. While many gazed at the…

First, a little intro for our younger readers: Before we had social media to turn to for counsel on our…

Over the past few months, I am really seeing a whole new way of getting people’s attention. I believe the…

If you are a Customer Success Manager, you already know that ensuring the success of your clients is one of…

Hiring a marketing agency is a risky endeavor for smaller businesses and growing teams. But is recruiting in-house a cost-effective…

There are several reasons why a company would need to hire an inbound marketing agency. Perhaps you aren't getting as…

Not too long ago, marketers could easily map out the path a buyer took from first contact to making a…

Remote work is all the craze right now, and for good reason. It’s a no-brainer way for your company to…

Whether marketers likeit or not, today’s shoppers are now using a combination shopping methods to satisfy their immediate needs. When…

In 2016, there were approximately 3,424,971,237 Internet users worldwide – and the number is increasing rapidly. The billions (yes, BILLIONS!)…

Made-in-Tennessee SUV offers a longer bumper-to-bumper warranty. An atlas may describe a collection of maps, but in Greek mythology, he…

Digital transformation requires not just the adoption of digital tools, but a complete change of mindset throughout the organization. Employees…

After launching your referral partner program, you'll want to gather data to help you improve and increase the results from…

Keyword research sounds like such a daunting task. What’s the point of researching a keyword anyway? Shouldn’t your natural marketing…

Facebook’s AI team is increasing its efforts to spot ads that lead customers to scams and fake news websites. The…