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Connor Brooke

Tech Expert
200+ Articles

Latest Articles By Connor Brooke

Local Search: How Google My Business Can Improve Local Rankings

Local SEO (Search Engine Optimization) is dominating the internet for businesses when it comes to ranking on Google. It may…

Connor Brooke
June 26, 2019
Business Articles

Value-Based Pricing for Professional Services

Today’s professional services firms face challenges from many directions. Increased competition and commoditization of services put downward price pressure on…

Connor Brooke
June 26, 2019
Business Articles

Social Media Marketing Converts Up to 3-Fold Because Millennials Are Paying For It

Charlie Brooker is right, people can’t get their faces off of social media. Click, click, click, tap everywhere. Almost everyone…

Connor Brooke
June 26, 2019
Business Articles

Digital Marketing Trends You Need to Pay Attention to Now!

According to Internet Live Stats, over four billion people are online today. That’s more than half of the world’s population.…

Connor Brooke
June 25, 2019
Digital Marketing

Leveraging the Innovation Process to Improve the Customer Experience

The term “innovation” conjures up a multitude of visions. Most people associate innovation with emerging technologies such as artificial intelligence…

Connor Brooke
June 25, 2019
Customer Experience

If Your Business Experienced a Data Breach, Is It Prepared?

One of the core principles of the GDPR is that businesses must be prepped and ready to execute the requisite…

Connor Brooke
June 24, 2019
Cybersecurity

Amazon Seller Fees You Need to Know About in 2019

Based on the most recent estimates, 197 million people shop on Amazon every single month. That’s mind-blowing, right? With this…

Connor Brooke
June 24, 2019
Ecommerce

5 Ways You’re Harming Your Website Functionality

Did you know little things, like an oversized image or HTTP over HTTPS, are harming your website, making it difficult…

Connor Brooke
June 22, 2019
Business Articles

6 Customer Retention Strategies That are Here to Stay

If you think retaining an existing customer is expensive and unnecessary, try acquiring a new one. It will surely get…

Connor Brooke
June 21, 2019
Business Articles

Now is the Time to Get in on the $80 Billion Back-to-School Market

Late summer and fall is the time when parents and their kids are shopping for backpacks, binders, and the latest…

Connor Brooke
June 21, 2019
Consumer Marketing

How to Segment & Tier Target Accounts for Your Active ABM Programs

How do you decide which accounts you should pursue right now, and which can rest for a couple of quarters?…

Connor Brooke
June 21, 2019
Business Articles

What Do Consumers Really Think About Personalization?

What do Consumers Really Think About Personalization? Personalization is a top priority for marketers. We all have hard the discussions,…

Connor Brooke
June 21, 2019
Consumer Marketing

No Business is Too Small for These 5 Digital Policies

Bob Beauprez once said, “In America, small business is a big deal.” Indeed, it is hard to overestimate the role…

Connor Brooke
June 20, 2019
Digital Marketing

5 Tips to Optimizing Your Content for SEO

Optimizing your content for SEO is the most effective way to ensure your content will rank in search engines. What…

Connor Brooke
June 19, 2019
Content Marketing

How to Set Your Google Ads Budget

The usual starting point for setting up a Pay-Per-Click (PPC) campaign is to establish your Google Ads Budget. In fact,…

Connor Brooke
June 19, 2019
Online Marketing

Conscious Capitalism: Can a Business Do Good While Still Outperforming the Market?

In the 1987 Oliver Stone drama Wall Street, the immortal business tycoon Gordon Gekko proclaimed "Greed is Good", and despite…

Connor Brooke
June 19, 2019
Business Articles

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