Connor Brooke

We are just in the infancy of trying to understand and exploit AI/ML technologies in sales and marketing. AI offers…

If you follow the latest SEO news to any extent , you’ll have seen the acronym E-A-T in recent months.…

Nowadays, there’s a much bigger demand for businesses to complete intricate tasks. So, why not turn to automation for help?…

There are three key areas to target when scaling a B2B business. These are customer targeting, conversion and retention. They…

Focusing on it as a metric for determining how well posts are performing is a poor metric. Trying to get…

Sometimes, perfectly sensible, intelligent and rational colleagues reject or resist rational, perfectly sensible and intelligent ideas. Have you ever wondered…

Struggling with low survey response rates? Start seeing a turnaround with these tips that will help you collect more data…

Your customers are the heroes of your story! According to research, 75% of business buyers expect personalized offers from sellers.…

These days, customers expect personalized service. Whether they’re shopping for software or a way to increase sales, they expect you…

So, you bought a franchise – now what? A simple guide to hiring and managing franchise employees. Part 1: 5…

The keyboard and mouse are dead! Or maybe, like the old man in Monty Python and the Holy Grail, they’re…

Although no one knows for sure how many factors Google takes into account when producing search engine results, many website…

Only 20% of Brands are Prepared to Meet the Demands of Today’s Modern Consumer According to a recent survey from…

Even with the ongoing discussions about the effectiveness of email marketing, marketers still see it as one of the top…

Recently, Instagram announced it was testing hiding likes on photos. The Internet outraged. Flash forward to now as Instagram launches…