Connor Brooke

Fight to the Death or Beautiful Friendship? You’ve probably heard someone say at least once, “Marketing is an art!” If…

Taxi apps are increasingly becoming a part of the way we call a taxi and rightly so. Since the arrival…

Just like Sales, Marketing is responsible for managing a predictable, reliable demand generation pipeline with a plan that ultimately produces…

The Types of Consumer Buying BehaviorDo you remember when seemingly crazed parents flocked to shopping malls across the country to…

Why pay to advertise on social media? The better question is — why aren’t you? Social media marketing is at…

The difference between a website that converts and one that doesn’t could be nothing more than how well your contact…

As any red-blooded American with a yard and a mower knowns, lawn care isn’t merely reserved for for those trying…

Most of the attention given to content marketing in the B2B space has focused on its role in lead generation…

Every now and then, a song comes out that's so catchy (whether good or bad) that you can't help but…

Twitter head of news, Vivian Schiller, gave customer service and marketing managers something to think about recently when she hinted…

Entrepreneurship Uncovered For many entrepreneurs, the impetus for their motivation to innovate and create was a single idea, built from…

LinkedIn is the boring brother of Facebook and Twitter. Sometimes you feel like shaking him and asking if if he…

In many sectors of the business world the gender gap between men and women is closing in quickly. However, the…

According to the NCAA, 181 million viewers will tune into the three-week basketball bonanza known as March Madness. Brackets, pools,…

In a global economy driven by increasingly empowered consumers, small and midsized enterprises (SMEs) are challenged to find new ways…