Alan Draper

These days, having a unique and interactive website is not an easy task. There are so many websites out there…

Social media management and monitoring aren't just about posting and replying. Social media is a growing, deeper science. Companies don’t…

To build loyalty, it isn’t enough to say “thanks” once in a while or offer a discount here and there.…

Jawbone, the producer of a fitness tracking wristband, has shut down, and its competitor Fitbit is facing challenges, with its…

Disappointments are a normal part of the business world. Although you will have some successes, you will also face many…

Video content receives special treatment on the Internet, and rightfully so, because it has asserted its dominance over other types…

This may not come as a big surprise to you, but people buy from people. Yes, even though we’ve never…

Business guru and well-known provocateur Tom Peters once addressed a crowd of over 400 sales and marketing executives saying: “I…

Google’s mobile first index means that the search engine giant will soon be organising its search results based on the…

Make the Right Blog Work for You Next to your subscriber list building and social media marketing efforts only one…

If you’re a small business owner, free time is not a luxury you can enjoy often. When every minute matters,…

Whether you’re working in a small business or a global corporation, your job performance is measured on the quality and…

Mention the word ‘audit’ to most business people and you’re likely to be met with grimace and words like ‘inconvenience’,…

Your Quick Takeaway With some smart research, some common sense and a little patience, there are huge gains to be…

A SaaS Buyer’s Journey A few years ago, when researching a new project management software tool for Bop Design, I…