Alan Draper

It’s 2024, so you know by now how important it is to have a web analytical measurement strategy in place.…

The rise of the AI bots may sound like a sci-fi horror scenario, but in reality, the growing industry of…

With 326 million users on Twitter each month, it continues to be a strong marketing tool for businesses and brands…

Bad data can cost your business dearly. Keeping your data clean is critical. Only 29% of companies believe that their…

Social media is an invaluable tool that businesses use every day to reach their target demographics in order to increase…

We all know what it’s like to send a qualified prospect our highest converting sales pitch, only to receive total…

A recent exposé in the Wall Street Journal told the story of Engineer.ai, a company that duped investors and customers…

In ecommerce, we know that people abandon for a variety of reasons. Some consumers become distracted, some are chronic window…

After starting her first ice cream shop, Chelsea Green quickly realized that she needed to do something to set herself…

In marketing (as in life) many of us tend to have an all-or-nothing approach. We go ALL IN on something…

State of Digital Marketing – Priorities, Challenges, Trends and More In today’s connected, always-on world, over 4.33 billion people are…

As business leaders, we spend our days solving problems, including those that haven’t occurred yet. With the added stress of…

Networking is a vital part of advancing your sales career. It can not only lead to future career opportunities, but…

As more advertisers flock to Amazon for its revenue-generating ad capabilities, the competition continues to heat up. Subscribe to our…

You’re feeling pretty excited about your eBay sale: no bites yet, but within just a few hours, five people have…