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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

Inbound Marketing: a Product Launch Must-Have for 2012

How things have changed in just a few years. We’re in the process of helping a client launch a new…

James Spillane
April 16, 2012
Marketing

4 Example QR Code Landing Page Strategies

Thinking about incorporating QR codes into your marketing plans? Go for it! QR codes are a great way to engage…

Alan Draper
April 15, 2012
Marketing

Marketing — Get Mobile or Die Stuck: How to Evolve in Revolutionary Times

Why mobile? If we look at the raw numbers, there are around 1.3 billion phone lines in the world. The…

Connor Brooke
April 10, 2012
Marketing

10 Mind-Blowing Augmented Reality Campaigns

With the recent release of Google's 'Project Glass', the eyes of many consumers and marketers have drifted over to the…

Connor Brooke
April 9, 2012
Marketing

7 Hidden Competitors At Trade Shows

When you exhibit at trade shows, you participate in a wonder of free enterprise: Competing firms agree to present themselves…

Jay Leonard
March 29, 2012
Marketing

Curiosity May Have Killed The Cat But Complacency Will Kill The Marketer

Just the other day I told you of the One Quarter Of American Consumers (who) Are Brand Loyal. That indeed…

Jay Leonard
March 29, 2012
Marketing

Why Wait for Leads to Find You? Combine Inbound and Outbound Marketing

A recent presentation on inbound marketing from Marketo stated: “You wait for buyers to take action when they feel ready.…

Jay Leonard
March 29, 2012
Marketing

5 Sure-Fire Ways to Build Marketing Linkage

As social media swept aside many old marketing assumptions, many companies have discovered they have a lot less control over…

Alan Draper
March 28, 2012
Marketing

Traditional Marketing: Evolution or Extinction?

Traditional. New media. No matter. Regardless of how you are marketing to your clients it is important to manage every…

Jay Leonard
March 27, 2012
Marketing

Stock Photo Do’s and Don’ts

If a picture really speaks a thousand words, what’s not to like about stock images? A good image can enhance…

Jay Leonard
March 21, 2012
Marketing

Gartner Search Analytics Shows Spike in Hadoop Inquiries in 2012 – Good News For CRM

Hadoop was one of the most-searched terms on Gartner’s website in 2011 through 2012, spiking to 601.8% over the last…

Connor Brooke
March 21, 2012
Marketing

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