Marketing's next frontier. Mobile marketing (B2C marketing via smartphones) seems to be a topic of interest these days among our…
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
Email marketing may be part art and part science, but that does not excuse the lack of adoption of some…
If you talk to a publisher or lead generation firm, it would seem leads have become a commodity. Nearly every…
There’s an old Bedouin metaphor I love that says you should never let a camel get his nose inside your…
It is common in the medical profession to seek a second opinion on a diagnosis, and the practice works equally…
Walmart, the world’s largest retailer, acquired social media firm Kosmix just over a year ago, creating @WalmartLabs, with the intention to use this…
Oh, I’m sorry… did I interrupt your focus? Besides being one of the best films of the past two decades,…
Your RSS Strategy Is Critical to Your Overall Marketing Strategy The issue with RSS in many marketing plans is that…
There is a clear change happening in the marketing field. As consumers become more skilled at using online searches and…
One of my passions is numbers. I’m not an accountant, but I am a researcher who loves working with statistics.…