Over the last several years, we seem to be focusing more and more on reality for our entertainment. From Survivor…
Marketing
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
Revenue Marketing™ in the Enterprise does not happen overnight. I know, I know… I burst your bubble, right? Many companies…
Marketing
Most of us have probably joked at some point about wanting to clone ourselves because we have too much to…
Marketing
I have become fairly accustomed to analyzing the behavior of our customers’ brand advocates in order to better serve our…
Marketing
If you run a business and you’re looking for something to invest in, damn near every decision maker will ask…
Marketing
Influencer marketing continues to increase in attention and some say that it is one of the biggest things we will…
Marketing
Surprisingly, the Super Bowl is not the most-viewed sports event in the world. At some 150 million viewers, it represents…
Marketing
For several years Old Spice has seemed to do everything right when it comes to advertising. They've had a slew…
Marketing
With a final score of 43-8, Super Bowl XLVIII was widely considered to be not very super. To give you…
Marketing
In the past, marketing focused on concepts like positioning statements, the “4 Ps,” marketing plans, and branding. Some experts and…
Marketing