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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

5 Things About Marketing To Millennial Moms You Should Know

We’ve written about marketing to moms and dads before. It’s an important topic as the parenting and baby market will…

Alan Draper
April 23, 2018
Marketing

How To Crush Market Research On Social Media

You may be surprised at how useful social media can be when you are attempting to research a market. The…

Jay Leonard
April 23, 2018
Marketing

Making the Most of Your Time: 5 Ideas for Marketing Time Savers

“There is not enough time in the day.” How often have you said that to yourself? If you are anything…

Connor Brooke
April 22, 2018
Marketing

How To Get Influencer Marketing Content To Perform

From strategy to tactics and everything in between, there are so many things marketers can do to optimize their influencer…

Connor Brooke
April 20, 2018
Marketing

Why CMOs Must Become Chief Advocates of Social Messaging Customer Support

52 percent of consumers say they are likely to complain publicly if customer service did a poor job resolving their…

Connor Brooke
April 20, 2018
Marketing

The Rarely Talked About Benefits of Account-Based Marketing

Research clearly shows that a well-executed ABM strategy can generate significant lift for B2B marketing efforts. A study from the…

Jay Leonard
April 20, 2018
Marketing

Are You On the Same Wavelength as Your Buyers?

Empathy: “the psychological identification with or vicarious experiencing of the feelings, thoughts, or attitudes of another” B2P (business-to-people). P2P (people-to-people).…

Jay Leonard
April 20, 2018
Marketing

The Marketing Director’s M&A Survival Guide

Are you the marketing director of a recently acquired company? Did your company do the acquiring? Perhaps it was a…

Alan Draper
April 19, 2018
Marketing

Predicting Winning A/B Tests Using Repeatable Patterns

If you ever ran a highly trustworthy and positive a/b test, chances are that you’ll remember it with an inclination…

Connor Brooke
April 19, 2018
Marketing

What To Expect From The New Updates For Google AdWords

How Google AdWords Features Enhance Your Website Visibility One thing we can always expect from Google is change. Last year…

Jay Leonard
April 19, 2018
Marketing

Develop a Sure-Fire Referral Program

Successful referral programs are like a winning lottery ticket. When you have one, its guaranteed money for life. Except there…

Connor Brooke
April 19, 2018
Marketing

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