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Customer Experience

In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.

Interactive Channel Ecosystem: Implications for User Experience Cohesion

"Seduce me by allowing me to learn something new; Empower me by ensuring a coherent application thereof." Every CMO, Product-Brand…

Connor Brooke
November 28, 2012
Customer Experience

Top 10 Customer Service Tips

1. Have the right service attitude Attitude is everything in the service industry, especially for call centre agents in B2B…

Jay Leonard
November 28, 2012
Customer Experience

3 Reasons To Prep Before Interacting With Your Customers

Here in Houston, Tx , I award my "Now That's Customer Service!" Award to individuals or companies that provide great…

Jay Leonard
November 19, 2012
Customer Experience

Customer Service and that Fast-Food Feeling

Plain speed is a critical factor in customer service delivery. But why is it that responsiveness is so often at…

Jay Leonard
November 13, 2012
Customer Experience

Facing Your Customer Service Fears

The wonderful thing about our fears of customer service situations and difficult customers is that it’s entirely up to us…

Connor Brooke
November 7, 2012
Customer Experience

Barack Obama Raises the Standard of Customer Service

The public deserves competent, efficient, and responsive customer service from the Federal Government. Barack Obama’s Executive Order inspires just that.…

Jay Leonard
November 7, 2012
Customer Experience

Gold Stars Customer Service Culture

Every time we receive great customer service or a positive customer experience, that individual or company should get a gold…

Alan Draper
November 6, 2012
Customer Experience

Customer Driven Marketing Strategy

What is a ‘customer driven marketing strategy’ you ask? It is a marketing strategy that keeps your customers squarely in…

Jay Leonard
November 5, 2012
Customer Experience

Yeah Whatever, or How to Use the Power of ‘Nudge’ to Turn Apathetic Customers Into Loyal Fans

Ever thought about how to tap into behavioural economics to inform your marketing communications? It’s not as complicated as it…

Jay Leonard
October 31, 2012
Customer Experience

Move Over Big Mac. Here Comes 10 Little Marketing Lessons from the Folks at Chick-Fil-A

Originally printed on my monthly column at ChamberofCommerce.com: Today we are going to take a look at Chick-fil-a. This quick…

Alan Draper
October 24, 2012
Customer Experience

The Power of the Pen and Positive Feedback – Campbell Soup Co.

#21 in the Green Goldfish Project – Campbell Soup Co. Taken from a post at HBR by Doug Conant, former…

Connor Brooke
October 24, 2012
Customer Experience

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