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Customer Experience

In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.

National Customer Service Week: The HEART Model, Principle #2

It’s Tuesday of National Customer Service Week, and to celebrate, we’ll be dedicating this post to the second principle in…

Connor Brooke
October 8, 2013
Customer Experience

6 Reasons Why Great Customer Service Drives Powerful Word of Mouth Marketing Results

In a post at Happy Customer, I’ve previously examined 7 Ways that Customer Service Impacts Retention Rates. For this post…

Jay Leonard
October 4, 2013
Customer Experience

Marketing and Customer Experience: The Six Core Emotional Needs That Shape Human Behaviour (Part1)

My primary interest is human beings. The value that I most value is empathy. I find myself moved by the…

Jay Leonard
October 3, 2013
Customer Experience

5 Ways to Simplify Your Message for All Audiences

Engaging with an audience can be trickier than it appears. Many leaders of big companies rely on their own experiences…

James Spillane
October 3, 2013
Customer Experience

6 Creative Ways to Improve the Customer Experience with Mobile Point-of-Sale

According to the 2011 Customer Experience Impact Report from RightNow, “86% will pay more for a better customer experience,” while…

Connor Brooke
October 3, 2013
Customer Experience

Is Your Business Customer Centric?

Is your company customer centric? Does your leadership team know what that means? According to Peter Fader, “Customer centricity is…

James Spillane
October 2, 2013
Customer Experience

This is the Dawning of the Age of Customer Experience

Every generation wants to have their voices heard whether it’s hippies, punk rock, or Occupy Wall Street. Music and pop…

Jay Leonard
September 30, 2013
Customer Experience

Rethinking Hotel Lost and Found

Background Earlier this year, over the course of two weeks and two business trips, I managed to leave nearly identical…

Jay Leonard
September 26, 2013
Customer Experience

Consistently Good Customer Service Has Knowledge at Its Core

Knowledge is the only instrument of production that is not subject to diminishing returns. – J.M. Clark To attract and…

James Spillane
September 18, 2013
Customer Experience

Ding! You are Now Free to Create a Great Customer Experience

Creating great customer service and high customer engagement isn’t always easy; however, it is worth doing! So, what’s “Luv” got…

James Spillane
September 17, 2013
Customer Experience

Customer Experience is Everybody’s Business – Marketing

Most customer experience management (CEM) professionals and authors focus on the delivery stages of the customer journey that involve frontline…

James Spillane
September 14, 2013
Customer Experience

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