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Consumer Marketing

Are you a B2C marketing professional? Check out these B2C marketing tips and best practices for creating successful B2C campaigns.

5 Marketing Principles Here to Stay

Keeping up with the ever-changing marketing landscape can be hard, but there are some fundamental rules that never go away.…

Nicole Krug
August 31, 2020
Consumer Marketing

Overcoming the Obstacles of a Modern ‘Digital’ Strategy

Modern businesses need to awaken to the fact that, in today’s business environments, a ‘digital strategy’ is about much more…

Alex Toma
August 10, 2020
Consumer Marketing

Changes in Consumer Behavior During COVID-19

Prior to the COVID-19 pandemic, 67% of consumers said brands need to do more to guide their purchase decisions online…

Larisa Bedgood
July 30, 2020
Consumer Marketing

Consumer Behavior is Shifting, Businesses Need to Make Changes

The COVID-19 pandemic has changed the landscape of our world. From the way we work, the way our children attend…

Laura Donovan
July 23, 2020
Consumer Marketing

Take Market Share From Big Brands By Focusing on Feature Marketing

Want to hear a little secret in the marketing world? Marketers need to promote themselves as well to attract clients,…

Rotem Gal
July 22, 2020
Consumer Marketing

Marketing to the Generations – 90% of Parents Say Their Kids Influence Purchase Decisions

There is a ton of great content and research on marketing to millennials, how to influence Baby Boomers, or what…

Larisa Bedgood
July 17, 2020
Consumer Marketing

What the New Brand Discovery Behaviors Mean to Marketers

The ways that consumers gain information are completely different now than before. With a simple scroll down their Facebook or…

Ray Wang
July 9, 2020
Consumer Marketing

Why Retailers Can’t Afford to Ignore Customer Feedback

As more retailers re-open and competition increases for tighter purse strings amidst COVID-19, brands need to pay close attention to…

Alon Ghelber
June 26, 2020
Consumer Marketing

6 Tips to Navigate Marketing in 2020

Life has been crazy these past few months, feels like everything has been turned upside down and inside out. Keeping…

Laura Donovan
June 21, 2020
Consumer Marketing

5 Creative Ways to Include/Involve Customers in Marketing Efforts

To boost your brand’s revenue, you should not only focus on gaining new customers. Direct your marketing efforts toward your…

Boaz Grinvald
June 17, 2020
Consumer Marketing

How Consumer Behavior Has Changed in 2020

As Internet Marketers, we often discuss search intent, whether for organic searches on SERPs or for content. I even covered…

Michael Flaherty
June 15, 2020
Consumer Marketing

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