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Branding

Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.

7 Ways to Humanize Your Brand

Humans connect to, relate to, and trust other humans. If someone doesn’t trust you, would they be likely to do…

Connor Brooke
December 23, 2015
Branding

Like Apple: How to Create a Personal Brand

Today we’re going to talk about creating a personal brand. You may be asking yourself what “personal” has to do…

Jay Leonard
December 18, 2015
Branding

Essential Guide To Building An Effective Personal Branding Strategy.

A decade ago, personal branding was something that only rock stars like Bono had to worry about. Today, if you're…

Connor Brooke
December 14, 2015
Branding

5 of the Best Ways to Brand Your Big Business

Last month, we highlighted some of the best ways to brand your small business. This month we’re delving into how…

Jay Leonard
December 7, 2015
Branding

Earn Their Trust: Personalizing Customer Outreach The Right Way

It’s happening more and more. When brands message their audience, that outreach is individually customized for the person receiving it.…

Connor Brooke
November 27, 2015
Branding

A Web Designer’s Guide to Designing for Print

Whether you’re a freelance web designer looking to expand your client base, or work for a small business, as the…

Alan Draper
November 19, 2015
Branding

The “Name Game” Challenge: Creating That Ideal Brand Name

Branding is more than finding a new name or image. It is about developing a compelling promise and making the…

Connor Brooke
November 12, 2015
Branding

Why Brands Should Publish eBooks (And How To Do It Effectively)

eBooks have been around for almost 20 years now. However, it wasn’t until the smartphone and mobile revolution that the…

Connor Brooke
November 11, 2015
Branding

Spotify Wounds Apple Music After Free Trial, But The War’s Not Over

If you’ve got an iPhone – or bought one in the last month – you’ve probably tried out Apple Music.…

Alan Draper
October 21, 2015
Branding

Is Your Online Presence Hurting Your Business?

A seemingly nice guy called me recently about business. It was unclear from the outset whether he was a potential new customer…

Jay Leonard
October 14, 2015
Branding

Why The Trust Factor In Your Business Is Everything

When we go and start a business, we tend to do everything else right, like getting the funding, a partner,…

Connor Brooke
October 11, 2015
Branding

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