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Branding

Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.

Best Branding Services to Grow Your Business in 2024

Branding services are among the first services that companies tend to employ. After all, if you seek to build up…

Ali Raza
August 5, 2023
Branding

Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due…

Tom Whatley
January 21, 2022
Branding

How to Build and Measure Brand Awareness

Studies show only 5% of B2B buyers are ready to buy right now. You can’t force the other 95% into…

Tom Whatley
January 21, 2022
Branding

3 Steps to Make Sure Consumers Recall Your Brand

One day, back when I was in college – during the first week of class, my advertising professor was giving…

DeJuan Wright
January 19, 2022
Branding

Why You Probably Don’t Need To Rebrand

There are all sorts of reasons businesses rebrand, some good, others not so good. In the category of ‘not so…

Jason Ball
January 14, 2022
Branding

What Happens to New Year’s Brands After January First?

New Year’s Eve and New Year’s Day are now behind us, and 2022 has arrived. With all the hoopla surrounding…

Debbie Laskey
January 5, 2022
Branding

Brands That Do This Will Have a Huge Advantage Over Their Competitors

If I told you that there was a branding tactic that would give you a huge advantage over every other…

DeJuan Wright
January 4, 2022
Branding

Tips to Creating a Consistent Brand

When it comes to branding, consistency is key. And by being consistent, your product or service becomes known to your…

Justin Wong
December 29, 2021
Branding

4 Ways the Holidays Can Help Your Brand

Despite recent concern about declining consumer confidence, this year’s holiday shopping season is on track to break records once again.…

Dave Sutton
December 27, 2021
Branding

The 5 Questions You Need to Answer to Create Your Personal Brand Strategy

The “people buy from people” adage is so ubiquitous in business that we don’t even know who actually uttered these…

Claire Mason
December 26, 2021
Branding

CEO Brand Management Is Key to Strengthening Personal Connections

They say image is everything and, while that’s not strictly true, perception is certainly vital when it comes to business.…

Lis Anderson
December 20, 2021
Branding

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