Using your own name to brand your business may appear a simple solution, but in the long term, it’s a…
Branding
Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.
If you sell a service, chances are you are wasting your time and money on marketing, but you can make…
If you’re a girl like me, countless summer days were spent playing with Barbies. My favorite was Skipper, Barbie’s younger…
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most…
Every online business needs to be ready for "crisis management" when faced with upset customers who have complaints. They can…
“He that can have patience can have what he will.” While many don’t consider Benjamin Franklin, the source of this…
Your brand is more than just your logo and color palette, so a brand refresh should be more than an…
Congratulations, you’re a parent! Bringing to life a pristine new entity created from scratch, it’s your brand. And like all…
Over the past few years, methods of reaching the target audience have changed significantly. While the marketers would probably prefer…
Branding is the process of creating a unique and memorable image for a company in the mind of consumers. One…