Jay Leonard

Chinese consumers have become one of the most sought-after prizes of marketers.  While many of the world’s consumers flounder under…

Where oh where… Did my YouTube Store go? Youtube’s new Merchant Stores for channel owners in good standing (with traffic)…

If a new article on Forbes.com is right (which it may or may not be) pay-per-call is going to become…

Good Customer Service: "Is there anything else you want?” Once a customer’s reasons for calling have been satisfied, customer service…

If you didn't have a chance to check-out Social Mix 2012 hosted by Jugnoo, in Toronto on July 26th, you…

We have another episode from Next Gen of Lead Gen.  It is a monthly  video blog produced by Sparksight for…

Our Top Three Most Reliable Company Vehicles It's that time of year when many vehicle makers hold their breath as…

Blogging started as an online journal in the 1990′s where people shared their interests, hobbies and thoughts online. Online self…

Controlling a Crowd: 5 Barriers That Work Without crowd control barriers, public events could get out of control rather fast.…

A curated list of India’s best cook bloggers who are undoubtedly impressive as bloggers but are also using social media…

A simple way to boost B2B sales productivity is to keep selling to existing customers. This involves building and maintaining…

All marketers can learn from the dedication, preparation and planning of Olympic athletes. This series of posts will put that…

The path that leads to conversion can often seem out of reach for marketers. Whether it’s creating engaging, conversion-focused experiences…

If you haven’t heard, Chick-Fil-A, an American fast food franchise, recently released a statement saying: ”We are very much supportive…

When the Golden Gate Bridge began construction in San Francisco, some people weren’t sure that such a massive undertaking was…