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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

How to Deal with Negative Online Business Reviews

Thanks to the success of sites such as Amazon, Ebay and Tripadvisor where consumers are encouraged to leave reviews of…

Jay Leonard
October 9, 2012
Online Marketing

How to Prove the ROI of Customer Service in Social Media: Part 2

This is the second part of ‘How to Prove the ROI of Customer Service in Social Media’. You can read…

Jay Leonard
October 9, 2012
Business Articles

Understanding PR: Why Is it so Important?

Implementing a successful Public Relations strategy is a very complicated process. It involves a number of techniques used in other…

Jay Leonard
October 9, 2012
Business Articles

Twitter Strategy For Brands

Twitter, a platform about 140 characters, is by far the easiest network that mankind has ever created, though it has…

Jay Leonard
October 8, 2012
Business Articles

35 Experts Weigh In: How We Create Influence on Facebook

In the “real world,” a person might have power and influence through their position on an organizational chart or through…

Jay Leonard
October 7, 2012
Business Articles

QR Codes Save Lives

StopAfib Mobile Site There are many who are quick to dismiss what they do not understand well, and this certainly…

Jay Leonard
October 5, 2012
Marketing

Google Hangouts: How To Host Awesome Live Events On Google+

Google Plus has quickly gone from a ghost town to one of the largest social networks on the planet with…

Jay Leonard
October 5, 2012
Business Articles

Pinterest Image Optimization [Infographic]

It's clear now that Pinterest can generate significant revenue for your business. As a strong source of referral traffic to…

Jay Leonard
October 5, 2012
Infographics

Surprising Results on Social Sharing Techniques [Infographic]

Does punctuation really matter on social media? What about using numbers and total word count? Actually, yes. Content marketing company Compendium recently…

Jay Leonard
October 5, 2012
Infographics

The Wrong Ways To Make Money Online

People love the idea of making money online. What's not to love? There's no working for someone else, there's no…

Jay Leonard
October 4, 2012
Online Marketing

Heights of Fashion

Great fashion photography transforms clothing into fine art. For the past century, magazines like Harper’s Bazaar, Vanity Fair and Vogue…

Jay Leonard
October 4, 2012
Content Marketing

KitchenAid – Bad Tweets Happen to Good Brands Who Don’t Manage Social Media Risk Properly

Woke up this morning to an inbox filled with questions about the KitchenAid tweet gone bad. It’s funny how many…

Jay Leonard
October 4, 2012
Business Articles

How Stock Photos Decrease Your Website’s Lead Generation?

Looking to give your website's lead conversion rate a push in the right direction? Making your website appeal more to…

Jay Leonard
October 4, 2012
Online Marketing

Social Media ROI Statistics for AdWeek

Source: “The State of Social Media 2012″ from Business Insider. It’s Wednesday, and here in New York we are right…

Jay Leonard
October 3, 2012
Business Articles

Identifying Competitive Advantages. Are You a Trusted Partner?

Traditionally, identifying competitive advantages means finding ways in which companies differentiate products and services. Being faster, better, more feature rich…

Jay Leonard
October 3, 2012
Business Articles

Tablets or Smartphones Owned by Half of Adults in US

Here in the States we’ve seen people adopting smartphones for years now. I would think it would be tough to…

Jay Leonard
October 3, 2012
Business Articles

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