Jay Leonard

To succeed in lead generation, everybody needs standard marketing elements like brand image. However, no matter how badly you want…

We all like to dress-up for a family gathering, party, and festivals. I am sure you do too. And with…

Unless you were living under a rock, you probably noticed the launch of Google+ Communities today. If you missed it…

This is an exploration of what occurs when you start to connect player journeys in games to Flow theory and…

This Sunday, Salman Khan’s 100 crore Bollywood hit ‘Ek tha Tiger’ is ready to premiere on Sony Entertainment Television Network’s…

An effective questioning strategy is vital to be an effective salesperson. Questions allow control of any conversation as the other…

Your company’s customer service is the part that customers interact with the most. This means your customer service should be…

The widespread adoption of Internet, social, and mobile technologies has shifted power from the producer to the consumer. In this…

In order to keep one brand identity in international markets, many companies choose to stay with the same marketing campaign…

People buy into the hype of social media marketing like a puppy ready to play fetch. The potential of wealth…

If you took a business class in college, there's a good chance you had to do a SWOTT analysis on…

A 2012 Nielsen report indicated that almost two-thirds of consumers prefer to shop with companies that support programs giving back…

Who is Scott Stratten? “An author, speaker and kind of a big deal on a fairly irrelevant social media site…

Small businesses frequently make common mistakes with their websites, thinking that once they have one, even if it's custom-made, they…

Who doesn't like a good story? Personally, I enjoy reading about the people who inspire me and the journey they…