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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

4 Ways to Improve Your Customer Relationships

Personalize Your Delivery Show your customers that you think about them. If you know your marketing team is sending out…

Jay Leonard
December 26, 2012
Customer Experience

The Definitive Guide to Event Marketing: How to Kill it With Events in 2013

There is always so much going on around the Holidays! Your weekends are packed with parties and at work you…

Jay Leonard
December 26, 2012
Marketing

B2B Lead Generation: The Power of Content Marketing

B2B Lead Generation: Content is King! Clearly, social media use has skyrocketed in the B2B sector since 2012. We have…

Jay Leonard
December 25, 2012
Content Marketing

Top 5 Holiday Social Media Marketing Campaigns in the Liquor Industry

Skip the eggnog. This holiday season, I wanted to see how five well-known liquor brands are using social media marketing…

Jay Leonard
December 24, 2012
Business Articles

Non-Profit Year-End Fundraising – How to Use Email to Get Donations

At VerticalResponse, we’re inspired by the work non-profits do and even have a non-profit email program to help! This time…

Jay Leonard
December 23, 2012
Business Articles

B2B Social Media Marketing – How Do So Many Brands Get It So Wrong?

The Social Window…. If you ran a business and had a veritable window into people’s souls, especially those who you…

Jay Leonard
December 22, 2012
B2B Marketing

Now Create Your Own Honey Bunny Dance Step

Telecom brand Idea Cellular has been reigning high on the brand recall ever since it released the catchy Honey Bunny…

Jay Leonard
December 22, 2012
Business Articles

Top Reasons Why Business Companies Should Get Free 800 Numbers

Most of the businesses acquire free 800 numbers to attract new clients while keeping their existing ones. By utilizing toll-free…

Jay Leonard
December 21, 2012
Business Articles

Top 10 Home Based Business Books That Every Mompreneur will Love

Being a mom doesn’t mean you have to accept just being a regular housewife and mother. You may want to…

Jay Leonard
December 21, 2012
Books

Price of a Winning Logo – Creativity That Matters

A logo can make the difference between failure and success. A creatively designed logo will raise brand awareness, allowing brands…

Jay Leonard
December 20, 2012
Branding

Social Media Training is Now Mandatory: 5 Tips to Help You Do it Right

Social media is now everywhere, it’s gone beyond our personal lives to now playing a significant role in our professional…

Jay Leonard
December 20, 2012
Business Articles

On the Lookout: Five Social Media Hoaxes That Went Viral in 2012

As if we needed any reminder, as we countdown to the End of Days—and stock our “doomsday” bunkers with non-perishable…

Jay Leonard
December 20, 2012
Business Articles

When It Comes To Social CEOs One Group Is The Clear Winner

There are many - myself included, who believe in the adage "it starts from the top down" when it comes…

Jay Leonard
December 20, 2012
Business Articles

Establish Your Company with a Business Telephone System

Every business, from tiny startups to large global corporations, has gained from using a business phone system. You might be…

Jay Leonard
December 19, 2012
Business Articles

Content Marketing: How to Become an Expert on (Almost) Any Topic

I have heard the same phrase over and over again from many of our clients when talking about their content…

Jay Leonard
December 19, 2012
Content Marketing

Beyond the Savings: How VoIP Will Change the Way You Do Business in More Ways Than You Realize

VoIP gets a lot of attention on consumer websites and publications because of all of the ways that it can…

Jay Leonard
December 18, 2012
Business Articles

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