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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Coachella Ticket Packaging: The Ultimate Branding Experience

A strong brand is built before, during and after the actual transaction. I’ve never been to Coachella, the two-weekend music…

Jay Leonard
April 9, 2013
Branding

“How Do I Deal with a Slacker on a Group Project?”

(A one-line write-in from a student… Does this problem ever go away in life? No! The slacking group member is…

Jay Leonard
April 9, 2013
Business Articles

LinkedIn or Left Behind (Or Why You Can’t Afford to Ignore LinkedIn): Part One

Why you should care about LinkedIn: Unlocking the value for small businesses There are 11 million UK LinkedIn users and…

Jay Leonard
April 9, 2013
LinkedIn

5 Business Process Optimization Tips for Maximizing Business Value

Key Takeaways for Effective Business Process Optimization (BPO) Comprehensive Process Assessment: Begin with a thorough analysis of the current process…

Jay Leonard
April 9, 2013
Business Articles

Five Things the Government Has Done Right [Infographic]

Many Americans love criticizing the federal government and saying it can't do anything right. The belief that the American government…

Jay Leonard
April 8, 2013
Infographics

Is Stress Killing You? [Infographic]

Do you find yourself stressed out at work, at home or anywhere else in your life? Be careful – all…

Jay Leonard
April 8, 2013
Infographics

Commodity Price Cycle Bringing These Two Metals to the Forefront

The U.S. economy is certainly not running at 100% capacity, but one sector that is operating at levels not seen…

Jay Leonard
April 8, 2013
Finance

Scaling for a Global Sales Organization

For anyone that's had the opportunity to work in a fast-growing industry or company, it's often an exciting and engaging…

Jay Leonard
April 8, 2013
Business Articles

Why Email Punches 100x Above Social Media

Email punches above its weight Let me share a shocking secret..! I’ve always been a fan of email marketing over…

Jay Leonard
April 7, 2013
Email Marketing

Job-Seekers, What is in Your Mystery Basket?

I have a confession to make. Sometimes, very late at night, I can feel the presence of Food Network host…

Jay Leonard
April 7, 2013
Business Articles

The Subjunctive Mood: Why It’s “I Wish I Were,” not “I Wish I Was”

Singers and songwriters never need to worry about grammar. In fact, they actually benefit from flouting grammar rules. It simply…

Jay Leonard
April 5, 2013
Content Marketing

Time For An SEO Spring Clean? Five Steps To Better Rankings

Search engine optimisation should always be an on-going process, but it’s always a good idea to set aside some time…

Jay Leonard
April 5, 2013
Business Articles

Don’t Read the Comments: 10 Logical Fallacies in the Comment Stream

There’s a brilliant Twitter feed called @AvoidComments whose sole purpose is to remind us not to read comments on the…

Jay Leonard
April 4, 2013
Blogging

Predicting Lying and Predicting Dying

Who benefits by predicting your behavior? Organizations do—companies, governments, hospitals, and political campaigns. They employ predictive analytics, technology that learns…

Jay Leonard
April 4, 2013
Books

The Geek’s Guide to Fitness [Infographic]

We’ve written about geeks before and we love ‘em, so when we stumbled across this fun infographic we had to…

Jay Leonard
April 4, 2013
Infographics

15 Resources for Writing Effective Email Copy

Best practices and tools to help improve writing for your email marketing campaign It’s no secret that email marketing when…

Jay Leonard
April 4, 2013
Email Marketing

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