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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

How Safe is Social Media? 6 Social Media Security Risks for Businesses

Facebook, Twitter, LinkedIn. These and other social media platforms are providing new and better ways for businesses to communicate, engage…

Jay Leonard
July 29, 2013
Business Articles

4 Creative Cost Reduction Tips for Startups

Saving on your business overhead is like putting cash right into your pocket. Small business owners always seek ways to…

Jay Leonard
July 29, 2013
Business Articles

Harnessing Social Media to Help Your Non-Profit Group

Today, social media is often associated with personal interactions and communicating with friends. In reality, there are many productive uses…

Jay Leonard
July 29, 2013
Business Articles

5 Text Marketing Ideas for Restaurants

Text marketing is a great way for restaurant owners to advertise their business, whether it's a fancy restaurant or a…

Jay Leonard
July 29, 2013
Digital Marketing

Collaborative Economy in Travel: The Big Disruptor

What do sites such as AirBnB, Relayrides, Cookening or Vayable have in common? They are all, in their own way…

Jay Leonard
July 28, 2013
Travel & Leisure

62 Tips For Your Social Media Marketing Tool Box

Social media marketing is moving from its exciting adolescent phase to a more mature grownup status. Online social media obsession…

Jay Leonard
July 28, 2013
Business Articles

Social Media SEO Basics

Social media SEO has become an important factor with changes to search engine algorithms. SEO has been an integral part…

Jay Leonard
July 28, 2013
Business Articles

Making Your Mobile Marketing Count with 6 Essential Strategies

All the cool kids have smartphones, and there are a lot of cool kids. According to this recent study, there…

Jay Leonard
July 28, 2013
Business Articles

Three Tips to Clean Up Your Digital Dirt

Do you believe your online actions can't have consequences? Just look at former Congressman Anthony Weiner, who is now a…

Jay Leonard
July 27, 2013
Business Articles

The Kiss and Slap of Blog Syndication

The Best and the Worst Reasons for Blog Syndication As with many social media marketing practices, blog syndication is an…

Jay Leonard
July 27, 2013
Blogging

Indian Television Shows With Cool Social Media Campaigns

There was a time when we had our favourite shows on television, when the idiot box aired only a few…

Jay Leonard
July 27, 2013
Business Articles

Copywriting Tips from the VW “Think Small” Ad Man

Bob Levenson has been hailed as the greatest “ad man” of all time by his contemporaries on Madison Avenue and…

Jay Leonard
July 26, 2013
Marketing

Social Marketing Lessons from Honda’s #WantNewCar Campaign

We keep a close eye on the retail social media space, not only to stay on top of trends for…

Jay Leonard
July 25, 2013
Business Articles

Defining Digital Content Curation

“Content curation” is one of those phrases that gets repeated ad naseum without much thought about what it actually means…

Jay Leonard
July 25, 2013
Content Marketing

Six Baby Steps to Implement Big Data for HR

There’s a lot of BIG talk about Big Data. Now for the SMALL talk. While some companies are leaping into…

Jay Leonard
July 25, 2013
Big Data

Turn Your Twitter Archive Into A Book

Twitter gave us an early Christmas gift last year; the ability to request an archive of all of your tweets.…

Jay Leonard
July 25, 2013
Business Articles

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