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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Seven Years of Back to School Cause Marketing By OfficeMax

This year marks the seventh anniversary of A Day Made Better, a collaboration between OfficeMax and AdoptAClassroom.org. OfficeMax believes teachers…

Jay Leonard
August 27, 2013
Marketing

Customization, Targeted Customers, and Community: How This Small Business Wins at Online Marketing

Online retail is quickly becoming a commonplace – even preferred – way to buy. Most people you know have probably…

Jay Leonard
August 27, 2013
Customer Experience

U.S. Healthcare Vs. The World

Health care is one of the most widely debated issues in the U.S. From young to old, it seems like…

Jay Leonard
August 27, 2013
Infographics

Five Apps To Track Time At Work

The difference between good time tracking software and a bad one is the difference between profitability and loss. Good time…

Jay Leonard
August 26, 2013
Business Articles

Machine Learning + Crowdsourcing = Talent Management Success

Machine learning – defined as systems that can learn from data – traditionally hasn’t been a concept associated with talent…

Jay Leonard
August 26, 2013
Business Articles

Awesome Presentation Resources You Did Not Know About

When creating presentations, people often stick to the default templates and basic tools provided by programs like PowerPoint and Keynote.…

Jay Leonard
August 26, 2013
Business Articles

Build a Successful Content Marketing Strategy from Scratch in 7 Steps

Content marketing is a term that has been in use for a number of years. However, recently it has become…

Jay Leonard
August 26, 2013
Content Marketing

Marketing Is A Science Too, Not Just An Art

Dominique Turpin, president of IMD Business School, wrote an article earlier this week about how the Chief Marketing Officer is…

Jay Leonard
August 25, 2013
Marketing

77% of Online Shoppers Say They Want to Talk: The E-commerce Problem with Conversation

Last week, Ifbyphone CEO Irv Shapiro appeared on tastytrade's YouTube show to talk about ways to grow a business and…

Jay Leonard
August 25, 2013
Online Marketing

3 DIY Marketing Tips

Let’s start with a confession: I work for a marketing agency, and to be honest, we’d love to assist you!…

Jay Leonard
August 24, 2013
Marketing

Four Meaningless Phrases to Delete from Your Next Job Application

Writing a decent job application is a skill unto its own. It involves a direct knowledge of what someone else…

Jay Leonard
August 24, 2013
Business Articles

Why Sales Training Is Critical to a Company’s Success

In today's highly competitive business world, having any edge over your rivals is valuable. One of the key assets a…

Jay Leonard
August 24, 2013
Business Articles

12 Infographics About… Google Glass

While it’s far from being a unanimously praised gadget, the fact is that Google Glass has opened the way for…

Jay Leonard
August 23, 2013
Infographics

Why Focusing on Delighting Your Customers is a Stupid Strategy

If you read the profiles of many of the heads of customer service on LinkedIn (or the service areas of…

Jay Leonard
August 23, 2013
Customer Experience

10 Amazing Pinterest Board Examples Critiqued (With Best Practices)

Are you struggling with Pinterest, wondering how big brands are having so much success? In this article you’ll learn how…

Jay Leonard
August 22, 2013
Business Articles

Dial To Follow Shah Rukh Khan On Twitter From Any Phone, Any Network

Bollywood heartthrob Shah Rukh Khan (SRK), who is right now riding on the massive box office success of Chennai Express,…

Jay Leonard
August 21, 2013
Business Articles

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