Jay Leonard

Mahindra Holidays & Resorts (MHRIL), the country’s largest vacation ownership company, has recently undergone a rebranding exercise with a new…

No matter what business you’re in, you should always be on the lookout for cost effective ways to reach your…

Social media optimization is an ever-growing buzzword in the online marketing world today. Otherwise known as SMO or social SEO,…

[Editor's note: We have been informed that the article originally posted here was incorrect and misleading. After reviewing the information,…

Trade shows are a valuable sales and marketing vehicle. They help generate business through qualified leads, build brand awareness and…

2013 saw some pretty interesting changes in the world of online content marketing. Possibly the largest was the rolling out…

If you feel like you have become the bottleneck in your business, then you are right, you are! To prevent…

Why would a business want to create devotees? Devotion is an interesting phenomenon. Devotion creates a strong bond between a…

Disney's animated movies are full of famous castles, some of which have become real-life attractions: Sleeping Beauty Castle can be…

Growing business is difficult and growing it intensively is even harder. Only one tenth of a percent of companies will…

If you’re looking for a way to spice up your marketing, you might not need to look any further than…

It’s that time again to publish digital marketing predictions for the new year. Some of the below predictions were easy…

Once upon a time, Google launched a platform with hopes it would be a huge social network. Google Plus? No.…

For small and medium-sized business owners, strong employee benefits packages can effectively attract and keep skilled workers. Cost shouldn't be…

You could say that marketing has evolved through three main phases. Marketing 1.0, which emerged from the Industrial Revolution, sold…