Jay Leonard

When it comes to building a personal brand we know it is important for a solo entrepreneur or company. But…

Everyone loves a good before and after photo…. but have we adapted as well to the before and after of…

Creating a blog can be quite exciting but the excitement wears off after a week or so when you realize…

Have you got a social media marketing plan? Would you like to learn how to create one? There is no…

Fatal shootings, civil uprising, terrorist attacks – we profile how marketers have missed the mark when trying to piggyback on…

The business world is rife with buzzwords that make a lot of noise without actually saying much. “You want to…

Payroll software offers lots of different advantages – for the user, the employees and the company (of all sizes). This…

Content marketing—including blogs, webinars, and white papers—is the heartbeat of successful digital marketing. It can make a boring product exciting,…

This is a story about FROGBOX – a small franchise transforming outdated industry standards. Moving is still considered one of…

Digital Communication Continues To Change People and Brand Relationships How people engage with communication differs for Millennials, Generation X, and…

Brands that seamlessly tie offline conversions to online events are positioned for success, but it’s easier said than done! Most…

With purchasing power of approximately $170 billion per year, it’s important for brands to actively target millennials. New research shows…

Steps To Take to Create Effective Social Media Communication Many brands and businesses are using social media to advertise and…

In the past, marketing focused on concepts like positioning statements, the “4 Ps,” marketing plans, and branding. Some experts and…

As effective social media marketers, you understand that a key way to engage your audience and boost traffic to your…