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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Best Experiential Marketing Campaign

Looking for some tips for creating the best experiential marketing campaign? The term ‘Marketing’ is incredibly broad. It encompasses a…

Jay Leonard
March 28, 2014
Marketing

What Are Your Customer Service Standards?

When customers patronize a business, they expect to be sold quality services and products. Of course, customers also assume that…

Jay Leonard
March 28, 2014
Customer Experience

Two More Reasons to Be Bullish on Gold

Earlier in the year, gold bullion prices were going higher, and we heard the skeptics say, “They will decline. Don’t…

Jay Leonard
March 27, 2014
Finance

The Pros and Cons of Bring-Your-Own-Device (BYOD) for a Mobile Field Workforce

Is BYOD right for your organization? We explore the risks and benefits of this hot-topic in mobile field services. There…

Jay Leonard
March 27, 2014
Business Articles

The Benefits of Offline Communication In The Workplace

Have we become too dependent on email and instant messaging for communication at work? While these tools are very helpful…

Jay Leonard
March 26, 2014
Communications

Building an Artistic Career: An Interview with Tim Livingston

I recently sat down with Tim Livingston, an LA native who just produced his first theater production in New York…

Jay Leonard
March 26, 2014
Expert Interviews

Smart Watches and Why You Might Be Wearing One Soon

The smart watch category is about to explode. Companies like Pebble, Sony, Samsung, and Qualcomm have already released their versions,…

Jay Leonard
March 26, 2014
Business Articles

Love Index: Great Brands Still Don’t Get Mobile

Each year the Temkin Group releases a report that rates companies based on the level of customer experience they provide.…

Jay Leonard
March 26, 2014
Business Articles

The Customer Service (R)evolution

When it comes to looking after customers, some businesses are sadly stuck back in the last glacial period. Take a…

Jay Leonard
March 25, 2014
Customer Experience

8 Amazing Facts and Statistics about Semantic SEO (Infographic)

The search engine as we know it is radically changing. From a technical standpoint, it is transitioning from just a…

Jay Leonard
March 25, 2014
Infographics

Social Media Tips: 50 More Tweetable Social Media Tips for You and Your Business

Welcome back to another edition of tweetable social media tips! If you haven’t read it, my first tweetable social media…

Jay Leonard
March 25, 2014
Business Articles

Madilyn Paige and Tanner James: O.M.G.

I know, I know. I just said OMG. But never, ever have I ever meant a ridiculous acronym so much…

Jay Leonard
March 24, 2014
Business Articles

6 Principles of Viral Marketing

Using Social Media to Enhance Outreach With the emergence of social media and other networking sites, marketing has taken a…

Jay Leonard
March 24, 2014
Marketing

Grammar Mistakes Can Ruin Your Content Marketing

I must be getting more sensitive to bad grammar in blog posts, email newsletters and other types of content marketing.…

Jay Leonard
March 24, 2014
Content Marketing

How to Use Your Online Video Data to Drive More Conversions on Your Site

One of the best ways to drive more online conversions is to understand not just your buyers, but those at…

Jay Leonard
March 24, 2014
Online Marketing

5 Stages of Looming Layoffs

Denial, anger, bargaining, depression and acceptance are the five stages of looming layoffs. We’ve all been through this full range…

Jay Leonard
March 23, 2014
Business Articles

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