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Latest Articles By Jay Leonard
The Sales world has and will continue to change. The new generation of sales superstars are moving on from fast…
Jay Leonard
October 7, 2014
Business Articles
“A buyer persona is an example of the real person who buys, or might buy, products like the ones you…
Jay Leonard
October 7, 2014
Business Articles
Even if you’ve been blissfully unplugged for the past week or so (and chances are, you haven’t), you’ve probably heard…
Jay Leonard
October 7, 2014
Business Articles
Rap artist The Game wants to let St. Louis Cardinals fans who could travel back to Los Angeles for Game…
Jay Leonard
October 7, 2014
Business Articles
Advertising truly is an ever-changing industry. From announcements to newspaper ads to banners to digital media, the way marketers reach…
Jay Leonard
October 6, 2014
Business Articles
What do advertising technology and the popular cartoon Futurama share? At first, it seems like not much, but when you…
Jay Leonard
October 6, 2014
Marketing
October is Small Business Month in Canada! To celebrate, we are sharing helpful resources and holding special training events to…
Jay Leonard
October 5, 2014
Email Marketing
The Center for Disease Control (CDC) had to temporarily quarantine an airplane at Newark International Airport on Saturday afternoon after…
Jay Leonard
October 4, 2014
Business Articles
From the statistics I have been reading recently, email marketing continues to be an important part of any B2B lead…
Jay Leonard
October 3, 2014
Infographics
Help your business become a recognizable industry leader. Big branding always seems to be equated with big business. Only corporations…
Jay Leonard
October 3, 2014
Branding
We live in the Big Data era. The volume and variety of data available to marketers from internal sales records…
Jay Leonard
October 3, 2014
Business Articles
Louisiana teachers Rachel Respess and Shelley Dufresne, have been arrested and charged with felonies after they allegedly carried on a…
Jay Leonard
October 3, 2014
Business Articles
Pitching to the media is a great way to spread the word about your business, but unfortunately most people are…
Jay Leonard
October 3, 2014
Infographics
Whether you are a complete novice or a seasoned copywriter, sharpening your copywriting skills is always a good thing. There…
Jay Leonard
October 3, 2014
Communications
Blog Post Types Made Easy Working with authors and small business owners, I’m often asked, “What should I l blog…
Jay Leonard
October 3, 2014
Blogging