Last year came and went like the years before, leaving behind a series of important algorithm updates and changes. Some…
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Latest Articles By Jay Leonard
Is social media engagement over-rated? Some marketers judge social media success by the number of blog comments, Facebook page comments,…
I know this isn't the sort of business advice you are probably accustomed to, but it works! However, before you…
It is hard being a small business. I know it from experience. There is something to be said about financial…
Recently reported by Bloomberg Business and other sources, Twitter and Google struck a deal to include users tweets in Google search…
Growing up, I loved the opening to ABC’s “Wild World of Sports”. There was something about the iconic sound of…
Driven by potentially compelling outcomes, big government data is growing. A 2013 study of federal IT officials by the TechAmerica…
This year's Super Bowl was the most viewed TV event in U.S. history — and it broke previous live streaming…
Historically, technology providers scaled their businesses by creating a very high cost for switching platforms. Changing from one operating system…
In our previous blog, Maximise Sales with Omni-channel Retailing, we explained the differences between Omni-channel and Multi-channel selling. This follow…
The new year has begun, and the cobwebs of the holiday season have finally been shaken off. Already there have…
Even when you spend the resources to develop a robust inbound marketing approach, you can still get dragged down when…
In an earlier post, I presented the 5 steps in creating a marketing information system, but today I’d like to…
Bobbie Rhoads is asking the Shark Tank investors to put their money in Fun Bites – a tool for cutting…
Confession: at our house, we watch a LOT of reality TV. One of our favorite series – and one of…
Increase Customer Conversions, Starting With Your Existing Customers A lot has been discussed about the importance of cross-selling and upselling…