Jay Leonard

New Social Media Tools to Watch This Year Monday Memos is a short list of the best finds across the…

But it can also be a little overwhelming at times getting to grips with the next ‘big thing’ in digital…

“Thought leadership” might be the most popular buzzword of the day, but the idea behind it is anything but meaningless…

These days, sport is big business. From massive global sporting events like the World Cup, to giant team brands like…

Email marketing campaigns are a great way to engage with your prospects and can provide a significant ROI. However, if…

By now, you’ve probably heard some insane success stories about quizzes and assessments that have gone viral. One oft-cited example…

B2B buyers are nearly two-thirds of the way through the buying process before they contact a seller. How many times…

Something that is crucial when using Twitter for business is to know who you it is you are trying to…

It's tough being a marketer today. You're expected to be relevant, cool, and analytical to win over a global audience of…

Search engine optimization or SEO is an ongoing process. It's not a one-time event. It's a process because the market,…

The shoe that everybody loves to hate is back to sink its teeth into the global footwear industry, much to…

Is TV a better platform than radio for selling books? Or is radio better? Many of my authors ask me…

What grabs your attention more: a list full of ingredients like acacia gum, oligiosaccharide, and glutemate or a story about…

Want great ideas for improving your website to get more sales or leads? From your current traffic levels? For inspiration…

What makes Instagram special is its focus on images and videos, along with the feeling of connection they create. This…