Jay Leonard

In my opinion, the best part about content marketing is that feeling of accomplishment you get when you finish and…

Here at Scribewise, we’ve already covered extensively why content marketing is important, the types of people you need on your…

I’m going to come right out and say it—writing PPC ads is a drag. It’s tough enough to dream up…

I was on a panel recently with four super-smart, deeply experienced marketers. I moderated the event and asked them this…

Effective management of Millennial sales professionals will be a key determiner of greater sales team success over the next 5-10…

Marketers who experiment through trial and error understand how to generate customers. But this doesn’t mean experimenting, implementing a new tool,…

Design has become ingrained in our culture in recent years. Visual storytelling is now more prominent because of social media…

When it comes to digital marketing, there are few techniques more widely used than the infographic. And when used effectively,…

4 Questions a SMB should ask themselves before starting a SEO or SEM campaign. Many digital marketers get this familiar…

Obsessing over celebrities has long been a huge part of our culture—fans love to memorize facts about them, dress like…

Small businesses often make the mistake of neglecting or hurrying their website design to launch it quickly. However, a poorly…

Inbound Marketing. Content Marketing. Marketing Automation. There’s a lot of buzz these days about the glory of digital marketing solutions…

Create a Plan You need to integrate your social media efforts into your company’s overall communications plan. Having a solid…

At the end of a long day many of us enjoy kicking off our shoes, sitting on the sofa, and…

Is event marketing out dated in the era of all things digital? Stats from the 2015 B2B Content Marketing Trends report…