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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Facebook Ads Do Not Make Sales

While Facebook Ads contribute to the overall sales conversion process, they, like all other advertising tactics, are not designed to…

Jay Leonard
October 8, 2015
Business Articles

The Latest Updates in Live Video Streaming

The world of social streaming video is booming! Catch up on the latest updates from Periscope, Meerkat, and newcomer Blab.im…

Jay Leonard
October 8, 2015
Business Articles

Become Disruptively SaaS-y by Developing Customer Referral Programs

Challenges that face SaaS companies By golly, you’ve got it! You’ve created a great SaaS product. But does that mean…

Jay Leonard
October 8, 2015
Business Articles

Agile Marketing Tools: Some Assembly Required

Our next step in planning a Sprint is to find the tool we want to use for displaying the tasks…

Jay Leonard
October 8, 2015
Marketing

Lifelong Learning: In Marketing It’s A Must!

“On the Journey of Learning.” I saw this tagline (above) on a big yellow school bus passing me on the…

Jay Leonard
October 8, 2015
Marketing

Gap Analysis: Fill the Holes in Your Clients’ Marketing Programs

When clients call your agency, chances are, they’re hurting: Maybe they’ve been running things themselves, but have realized that running…

Jay Leonard
October 7, 2015
Business Articles

Why Are Private Companies More Innovative Than Public Companies?

Are private companies more innovative than public companies? What happens to an innovative start-up which goes public? Will the same…

Jay Leonard
October 6, 2015
Business Innovation

How To Get Your Holiday Email Marketing Ready

Fall is finally here and if you’ve stepped foot into any retail store lately, you’ll notice rows of Halloween, Thanksgiving,…

Jay Leonard
October 6, 2015
Business Articles

5 Best Ways to Announce & Notify Contest Winners (With Examples)

The countdown timer has just run out. After weeks of creative prep and more weeks of promotion and moderation, your…

Jay Leonard
October 5, 2015
Business Articles

Social Awareness Can – And Should – Be Challenging

We know we need to speak to each generation in its own language, and that the current crop of philanthropists…

Jay Leonard
October 5, 2015
Business Articles

Account-Based Marketing: Five Reasons to Start Now for 2016

Taking ABM from Theory to Practice Takes Time I have been reading a lot of articles recently about the popularity…

Jay Leonard
October 5, 2015
Business Articles

How to Combine PR and Inbound Marketing to Drive Leads

Lead generation. It's the holy grail of PR and inbound marketing campaigns. How do you get to drink from that…

Jay Leonard
October 5, 2015
Inbound Marketing

How To Ignite Your Email Marketing Strategy

Your email marketing strategy is very important. As I opened my email this morning I was pretty excited. The email…

Jay Leonard
October 5, 2015
Email Marketing

The New Data to Assist Hiring Decisions

We check budgets before buying a house. We check ratings before choosing a school. We read reviews before eating at…

Jay Leonard
October 5, 2015
Business Articles

Instagram and Email Marketing = The Perfect Pair [Infographic]

In The State of Visual Commerce, a new study conducted by Curalate and the Internet Marketing Association, we learn that:…

Jay Leonard
October 5, 2015
Infographics

Looking for Surprises in the 2015 B2B Lead Generation Trend Report

This year’s B2B Lead Generation Report from Holger Schulze of the B2B Technology Marketing Group on LinkedIn was recently published,…

Jay Leonard
October 5, 2015
B2B Marketing

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