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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

8 Ways to Be a Better Finisher

Have you found that you a great starter, but a poor finisher? It is a common complaint. The beginning of…

Jay Leonard
December 10, 2015
Business Articles

How to Drive Online Revenue Using Social Media Quizzes

Establishing a strong online presence in the world of e-commerce can be an intimidating process. It takes a considerable amount…

Jay Leonard
December 10, 2015
Digital Marketing

3 Digital Marketing Trends For 2016

It’s hard to believe that 2015 is almost over. Kind of seems like a repeating statement every year. But, as…

Jay Leonard
December 10, 2015
Digital Marketing

Fair Use and Proper Marketing Practice (Using Famous Characters in Marketing)

It may be tempting to play fast and loose with copyright law on the internet – everyone just uses other…

Jay Leonard
December 10, 2015
Marketing

“Digital Marketing” is More Than Blogging

When it comes to digital marketing, it’s important that businesses gain a better understanding of what “digital marketing” actually means.…

Jay Leonard
December 9, 2015
Business Articles

What Makes Santa Claus a Content Marketing Genius?

“‘Twas the night before Christmas …” “You better watch out, you better not cry, …” “Up on the rooftop, reindeer…

Jay Leonard
December 8, 2015
Content Marketing

Marketing Your Small Business With Live Streaming

By now, you’ve probably heard of the live streaming craze taking part in the world of social media. Apps like…

Jay Leonard
December 8, 2015
Small Business

Preparing Your Organization for the Impact of a Forced Business Unit Spin-off

One of the most significant business trends of the last few years has been the unwelcome insertion of “Activist Investors”…

Jay Leonard
December 7, 2015
Business Articles

The New Customer Journey: 5 Stages That Transform Your Customer Experience

Mapping out the evolving relationship your prospects have with your organization in a way that makes sense to service, sales,…

Jay Leonard
December 7, 2015
Customer Experience

5 Secrets Every Great Leader Knows About Motivating Staff Performance

When it comes to managing a business, motivating staff performance ranks as one of the most necessary and impactful skills…

Jay Leonard
December 7, 2015
Leadership

5 of the Best Ways to Brand Your Big Business

Last month, we highlighted some of the best ways to brand your small business. This month we’re delving into how…

Jay Leonard
December 7, 2015
Branding

5 Web Design Techniques to Make Your Website Search Engine Friendly

Your web design should be SEO friendly. This is the first criteria that you should keep in mind when developing…

Jay Leonard
December 6, 2015
Business Articles

Creative Writing in Content Marketing: What Makes You Stand Out

Among their many traits, creative writers generally display an appetite for linguistic invention. For this reason alone, more and more…

Jay Leonard
December 6, 2015
Content Marketing

Having Tough Conversations With Your Employees During the Busy Holiday Season

Difficult conversations are one of the worst parts of management. Whether you’re telling an employee he’s been slacking off too…

Jay Leonard
December 6, 2015
Leadership

Smart Phone Based, Two Factor Authentication: The Perfect Match for Security and Convenience

Two factor authentication is getting something for a revival in recent months. Sites like Amazon and Twitch, as well as…

Jay Leonard
December 6, 2015
Business Articles

Is it “On point” or “En Pointe”?

With nearly fifty definitions in the dictionary, it is safe to say that on is a popular word. It functions…

Jay Leonard
December 6, 2015
Business Articles

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