Competitive Advantage Simple is simple. Simple doesn’t always mean easy. And, sometimes simple is actually hard to pull off. But…
- Home
- Author: Jay Leonard
Latest Articles By Jay Leonard
Ad blocking is on the rise and marketers are still figuring out how to go about this trend. The debate…
Every entrepreneur takes risks when starting out. Most entrepreneurs do not initially make it big. Most of the time, they…
You might be wondering about the ads you've noticed in your News Feed or thinking about adding paid social to…
Content marketing does not necessarily come in a standardized form and size. At times, it can come in a traditional,…
On your marks…get set…wait. Jumping the gun on mobile app marketing and launching is costly. Launching your app from the…
You’ve just searched in Google for a keyword in your industry and your website didn’t show up. You’ve got some…
Now is an ideal time to start a career in cybersecurity. Cybersecurity experts are among the most wanted and in-demand…
Content is by far the most valuable asset businesses can use, to not only engage and inform customers, but to…
SlideShare earned its nickname “the quiet giant of content marketing” for good reason. It’s one of the most powerful, influential…
With over 200 billion emails sent globally every day, making your message stand out – and getting a reply –…
What’s most important to your leadership: adding value to yourself or adding value to others? The right and only answer…
eCommerce should never just be about the quick sale. Your products and customer service should be geared towards providing customers…
We all know what advocacy is, and when done correctly it can greatly benefit us as brands. Partner this with…
It’s hard to imagine that in 2016 there is anyone who doesn’t use email in their day to day life.…
When you want to hire a procurement professional who will join your team, you need someone who has a balanced…