Jay Leonard

I often see my customers struggling to write good content on their partner newsletters, e-shots, and portals. Having done it…

The frequent changes in technology have introduced new and revolutionary changes in marketing, especially for small business setups. Let us…

So many Valentine’s Day ads are cheesy and played out: women swooning over roses, singletons spooning Ben & Jerry’s into…

Online purchases are increasingly becoming the preferred way to shop with the US having around 200 million online buyers alone…

Do you remember your last first date? Can you picture how it would have turned out if you were cold,…

A major contributor to personal success in business today is the ability to influence, persuade and even inspire others. The…

Mobile is no longer a nice to have in your marketing – it’s a need to have. And for many…

Created before the design process starts, the creative brief is a document that outlines a client’s goals and acts as…

We’re now a solid month into 2016. A new year, and conceivably your fresh start, right? If you’re among the…

Content marketing continues to ride the Zeitgeist and present opportunities and challenges to marketers from organizations of all shapes and…

We all know how important it is to analyse our marketing campaigns in order to guarantee they are performing. Google…

Making your website user-friendly is extremely important to make sure your customers keep coming back. When UsabilityTools published the results…

Here we are then. Young people born between 1981 and 2000 (aka millennials) are the largest workforce in the USA.…

Setbacks sometimes feel as if they are an every day occurrence. It is how you handle these that will help…

“Humans are wired to connect with each other. And we connect with one another by feeling, not thinking. …Emotion is…