Jay Leonard

It's the perfect storm. Technology and economic trends have given customers more power in how they engage with businesses than…

You need a solid writing app. It’s vital for practically every kind of company—whether it’s for drafting contracts, writing up…

There’s no faster way to get your audience (and the internet in general) to turn on you than to riddle…

Every day, businesses and organizations take a variety of approaches and implement several tactics to build, maintain, and improve their…

Creating content can be an ongoing challenge for startups. Content marketing provides a platform for us to show off our…

Welcome to the first edition of our brand new weekly blog series, Marketing Myths. Each week’s installment of Marketing Myths…

And it's here to stay Whether you swear by it or think it is just a passing fad, you’ve definitely…

Irrespective of size or shape, marketing projects that demand financial, personnel or time investment are going to need approval from…

When creating your marketing strategy, you probably concentrate on making the sales necessary for your company's success. However, marketing doesn't…

Following the recent Orlando nightclub shooting, lawmakers entered into a fray of debate over gun control, and most recently, rebellion…

Technology has made the world easier to navigate. It is right at our fingertips, empowering, informing, and bringing us together.…

Have you ever wished there were more hours in a day? More days in a week? I sure have. For…

If you’ve followed my writing for even a short period, you probably know that I am always on the search…

If you’re a fan (or a die-hard obsessive, like me) of the AMC television show Mad Men, then you probably…

Is it time for your brand to get mobile? Mobile marketing is a collection of business methods that help companies…