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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

4 Strategies Sales Development Reps Can Use To Re-engage Prospects That Have Gone Dark

One of the most frustrating situations SDRs encounter when prospecting, is when a prospect agrees to a next step, and…

Jay Leonard
August 7, 2016
Business Articles

79 Power Words to Create Striking Content For Your Blog

Our physical and emotional state of mind directly depends on words. While positive words can block out anxiety and fears,…

Jay Leonard
August 7, 2016
Content Marketing

Is Satisfied Enough? Learning from the Middle of the Pack

It’s a no-brainer that high customer satisfaction indicates a positive shopping experience, and dissatisfaction indicates a problematic experience, but what…

Jay Leonard
August 6, 2016
Customer Experience

How to Make Snapchat Work for Your Personal Brand

Visual marketing is one of the top ways to build your brand and attract a larger audience. If you want…

Jay Leonard
August 6, 2016
Business Articles

Key Elements for Building a Content Strategy [Image]

Creating a Content Strategy can be confusing. People often get confused between Content Strategy V/S Content Marketing Altimeter Group’s recent…

Jay Leonard
August 6, 2016
Content Marketing

Start Planning Now! Top Marketing Automation Tools for Cyber Monday

The holidays sneak up on you. It seems like one day you’re celebrating Independence Day with fireworks on a beach,…

Jay Leonard
August 5, 2016
Business Articles

Surround Your Video with Goodness (Titles, Descriptions, Thumbnails)

You know how we dress nicely for special events? The same idea applies to getting people to click on your…

Jay Leonard
August 5, 2016
Business Articles

Creating a “Path of Least Resistance” Through Marketing

As we learn more about how people think and make choices, the idea of convenience keeps coming up. This "convenience"…

Jay Leonard
August 4, 2016
Marketing

Finding The Connection: How A Brand Name Can Help Tie Your Brand Together

Congratulations, you’re a parent! Bringing to life a pristine new entity created from scratch, it’s your brand. And like all…

Jay Leonard
August 4, 2016
Branding

Social Media Success: 10 Things Marketers Can Learn from Netflix’s Social Strategy

Social media (along with the entire digital environment) is constantly changing. Internet users are becoming increasingly fickle and the battle…

Jay Leonard
August 4, 2016
Business Articles

12 Things Authentic People Don’t Do On Social Media

What does it really mean to be authentic? There’s a lot of talk about how to be authentic online and…

Jay Leonard
August 4, 2016
Business Articles

Your Customer Success Compass: Ensure the Customer is True North with 6 Questions

We tend to like doing business with companies that put us, the customer, first. There is nothing better than going…

Jay Leonard
August 4, 2016
Customer Experience

Why You Need To Be Offering Mindfulness Programs To Your Employees

Mindfulness is one of the most powerful ways to have more emotionally intelligent employees. Having emotionally intelligent employees is important…

Jay Leonard
August 4, 2016
Business Articles

West Texas Investors Club: Carla Lee’s NutBurgers Gets $500,000 Deal

The final entrepreneur to enter the "West Texas Investors Club" Clubhouse for this season is Carla Johnston of Carla Lee's…

Jay Leonard
August 3, 2016
Business Articles

West Texas Investors Club: SpinChill Gains Mentorship Deal

Welcome to the season finale of "West Texas Investors Club," y'all! The first set of entrepreneurs to enter the Clubhouse…

Jay Leonard
August 3, 2016
Business Articles

When Should You Start Optimizing?

A When, Where and How Guide to Conversion Rate Optimization For Startups Sure, you came up with an outstanding idea…

Jay Leonard
August 3, 2016
Business Articles

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