Jay Leonard

Last year in 2015, 37 percent of Americans worked from home, which was an increase from 23 percent in 2014.…

By now, marketers should consider cart abandonment campaigns to be Marketing 101 - not just in terms of their role…

Every digital marketing strategy that you create ultimately revolves around keywords. From content optimization, social media sharing, link building to…

You’ve probably heard that it’s cheaper to keep a current customer than to acquire a new one (which is true).…

It’s time to re-evaluate and rebalance the digital approach for your company. Here are the Top Digital Branding & Marketing…

According to Entrepreneur.com, “For most businesses, the new year is a time for assessment, goal setting and strategic planning. When…

Preliminary preparations: It all begins with understanding the type of email to be sent. All types of emails can be…

Some of the next major hurdles for web developers in the near future won’t be exclusive to coming up with…

Which converts better: an end-of-blog post image CTA, or a HelloBar dropdown from the top of a window? The short…

Transportation is one of the historical backbones that supported the human civilization. And just when people thought transportation technology had…

I first heard of the Net Promoter Score from Fred Reichheld, one of its co-developers, in a talk he gave…

In the advanced world of content marketing, there's a lot of competition to be significant and unique. How does your…

It's the holiday season, and your business is set to delight shoppers and gift givers. However, keeping customers satisfied while…

What is one strategy for getting quality feedback on your mobile app without coming off as too invasive? 1. Email…

Startup marketing can be a challenging journey, especially if you are starting from scratch. With so many digital channels to…