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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

10 Reasons Your Video Marketing Strategy Failed (And How to Fix It)

Everyone loves online videos. People watch them on Facebook, Twitter, Periscope, YouTube, Vimeo and more. In fact, online videos are…

Jay Leonard
April 26, 2017
Business Articles

3 Ways to Build a Customer’s Perspective Journey Map

3 Ways How to Build a Customer’s Perspective Journey Map All customer success professionals have an idea in their minds…

Jay Leonard
April 26, 2017
Customer Experience

13 Easy Ways to Boost Social Media Engagement

Engaging on social media is key to achieving your online goals. Building an interactive online community helps raise brand awareness,…

Jay Leonard
April 26, 2017
Business Articles

How to Optimize Your Website for Local Search

13 Strategies to SEO Optimize Your Local Business Website If you run a store-front business or offer a service that…

Jay Leonard
April 26, 2017
Business Articles

Eyes on the Prize: How Sales Enablement is Transforming Sales Rep Experiences

For sales reps, innovation that matters is innovation that pays. Today we’ll illustrate how reps win more deals by leveraging…

Jay Leonard
April 25, 2017
Business Articles

Top 10 Blogging Mistakes

Blogging should be an essential element of every entrepreneur’s marketing plan. It’s an outstanding way to increase traffic to your…

Jay Leonard
April 25, 2017
Blogging

In Complex B2B Sales There Are 3 Key Stakeholder Groups

The idea that complex B2B buying decisions inevitably involve multiple stakeholders is widely acknowledged, even if the number of actively…

Jay Leonard
April 25, 2017
B2B Marketing

Why Every B2C Company Should Advertise on Podcasts [Infographic]

What’s interesting about the podcast/advertiser relation, at least in my opinion, is it’s relatively harmonious compared with other content/ad partnerships.…

Jay Leonard
April 24, 2017
Infographics

30 Surprisingly Common Interview Questions for the Ultimate Preparation

Whatever your prior situation, when you enter the interview room, you need to learn how to build your conversation will…

Jay Leonard
April 24, 2017
Business Articles

How to Up Your Team’s Game with Questions

A media director asked me for a simple, straightforward approach to developing his very new team’s knowledge and proficiency. He…

Jay Leonard
April 24, 2017
Business Articles

The 5 Benefits of Having a Server Based Network for Small Business Ventures

Personal or business computers networked in a peer to peer fashion might function well when the number of interconnected users…

Jay Leonard
April 22, 2017
Small Business

Marketing And Mobile: When The Union Makes The Force

Marketing And Mobile: When The Union Makes The Force There were 23.8 million smartphone users in 2016. A number, undoubtedly,…

Jay Leonard
April 22, 2017
Marketing

Responding to Negative Reviews

Every company dreads the negative review and almost every company will encounter them at some point in their lifespan. Handling…

Jay Leonard
April 22, 2017
Business Articles

Top 5 Uses of Virtual Reality in Advertising

Virtual reality holds enormous potential to transform the future of a number of fields ranging from business to manufacturing to…

Jay Leonard
April 21, 2017
Business Articles

Shark Tank Update: BootyQueen Apparel Accepts $250,000 Offer from Daymond John

Next into the tank are Amanda and Steve Kuclo of BootyQueen Apparel, seeking $250,000 for 20 percent equity. BootyQueen Apparel:…

Jay Leonard
April 21, 2017
Business Articles

The Toy Box: TubeLox Makes It to Round 2, But Fails to Make It to Finals

In a digital age where screens often dominate playtime, Tubelox emerges as a beacon of imaginative and active play. As…

Jay Leonard
April 21, 2017
Business Articles

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