Jay Leonard

Hidden somewhere in the depths of your website is a white paper, webinar or infographic that you and your team…

In 2016 there were many Google Algorithm updates that reconfigured local search results. The most significant update that affected local…

Did you know there is a right way and a wrong way to “do” social media for your business? Most…

Madonna. Bono. George Clooney. Tom Hanks. Oprah. All Baby Boomers. Not exactly the clichéd stereotype of grandma and grandpa using…

Have you ever spent money on marketing that you came to regret later? Who hasn't? I think most of us…

The world of social media marketing has changed drastically over the last couple of years, and it will continue to…

How to Effectively Use Storytelling to Attract a Larger Following All successful websites need a large number of subscribers, and…

Lifecycle email marketing programmes should play a prominent part in any email marketers strategy. But what are the benefits and…

“Best practices” are meant to be helpful -- the ideal we should all aim for. However, they can also frustrate…

Some of you know what a content calendar is and some of you don’t know what a content calendar is,…

Influencer marketing has become a prime choice for brands that want to increase exposure and get connected with a larger…

Do you ever wonder what determines our actions? Most people think that what we do is the outcome of our…

The next couple to take the dance floor is Simone Biles and Sasha Farber, dancing a Charleston to “Charleston” by…

Facebook advertising can be like Marmite, you either love it, or you hate it. Which side of the butter knife…

The important first step in the design and development of any website is the production of a set of website…