Jay Leonard

Writing copy for websites requires establishing a bond with your reader. It requires connecting on a deep, emotional level that…

How is it that the biggest marketing opportunities are often the biggest marketing challenges? Take the millennial generation, for example.…

Next up are Adam Rauch and Derek Shaw of Laid Brand, seeking $30,000 for 30 percent equity. Laid Brand: A…

According to LinkedIn’s 2017 Global Recruiting Trends, 38% of talent acquisition leaders would invest in candidate experience if money wasn’t…

When Paid Social Media started creeping into the world of performance marketing a few years ago, it was the lesser…

It's that time of year again! M+R, in collaboration with the Nonprofit Technology Network (NTEN), has put out its annual…

Instagram took a step towards making the world a better place and helping those in need when they announced the…

SMS marketing has impressive numbers for open and response rates. An incredible 98% of all text messages are opened, while…

Have you ever visited a website and noticed a pop-up asking if you want to receive push notifications? An even…

What's your No. 1 content marketing DON'T? 1. Don't Use Stock Photos Web users are increasingly agile at identifying when…

What are the applications that your business relies on to get things done? Are they a bunch of classic, big-client…

Unlike large corporations with tons of marketing cash, small businesses don’t usually have the luxury to overindulge on marketing. Many…

I get it, I really do… you thought Kim Kardashian was completely natural, and now I have to tell you…

Over the past month or so, we’ve been publishing a kind of series on how not to suck at influencer…

I’m co-founder and VP of CS of an Inbound Marketing SaaS platform. My company has now over 8000 customers. Now,…