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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Tactical Video for Technology Sales And Marketing

Tech companies don’t need a “video strategy.” They need tactical videos that support their sales and marketing content strategy. Tactical…

Jay Leonard
September 12, 2017
Business Articles

5 Things You Can Do To Increase Your Happiness

When it comes to your business and being an effective entrepreneur, it’s important to remember the importance of your mental…

Jay Leonard
September 12, 2017
Business Articles

Your Brand Story: The Secret Weapon in the War for Talent

How well is your organization attracting and keeping top talent? If you’ve been trying to build your staff as a…

Jay Leonard
September 12, 2017
Business Articles

5 LinkedIn Tips From an Avid LinkedIn User

“So what’s your plan after graduation?” This is arguably the most dreaded question a person can ask a college student.…

Jay Leonard
September 12, 2017
LinkedIn

Is Your Content Marketing Working? Take Inventory.

When you publish a new piece of online content—whether a video, a blog post, or a simple tweet—it can be…

Jay Leonard
September 12, 2017
Content Marketing

What is the Ideal Blog Post Length for Businesses?

There is no magic formula for the perfect blog length. But if you want your page to rank well for…

Jay Leonard
September 11, 2017
Blogging

The Power Of Rich Push Notifications

We all know that push notifications - when used well - offer huge potential for enabling businesses to interact with…

Jay Leonard
September 10, 2017
Business Articles

Choosing a Resume Writing Company That Fits Your Needs

Your resume is very important; in many ways, your career path depends on how well your resume showcases your achievements,…

Jay Leonard
September 8, 2017
Business Articles

29 Handy Tips for Amazing Conversion Rate Optimization (CRO)

Most entrepreneurs and marketers are continuously striving to increase sales. However, there are so many factors to take into account…

Jay Leonard
September 8, 2017
Online Marketing

Digital Economy: From Traditional Marketing to Web Marketing

In our changing world, traditional rules are being flipped, and new ones need to be created. This is especially true…

Jay Leonard
September 8, 2017
Marketing

The Pick-up Lines of Email Marketing: How to Increase Open Rates In Just a Few Words

Email marketing is still one of the best channels for companies to engage their audience. In terms of acquiring high…

Jay Leonard
September 7, 2017
Email Marketing

3 Foundational Investments Every Small Business Should Make

In business, we sometimes have this chicken or egg situation where it takes money to make money. More specifically, every…

Jay Leonard
September 7, 2017
Small Business

What to Post on Each Social Media Platform: The Complete Guide to Optimizing Your Social Content

Not all content needs to be shared everywhere. And not all content is suitable for every social media platforms. It’s…

Jay Leonard
September 7, 2017
Business Articles

3 Insights on the Impact and Future of Business, Marketing, and Sales Operations

Operations occur near constantly across your organization through processes and details that you may never even be aware of. As…

Jay Leonard
September 7, 2017
Business Articles

4 Steps You Can Take To Remove Recruitment Bias

Recruitment bias has been a major topic in talent acquisition circles lately, including global discussions on pay gaps. Recruitment bias…

Jay Leonard
September 7, 2017
Business Articles

Why Businesses Stop SEO Too Soon (and May Hate Themselves Later)

Without a doubt, SEO is one of the most valuable long term marketing strategies you can employ. These prospects are…

Jay Leonard
September 6, 2017
Business Articles

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