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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

8 Must-Follow Tips to Create a Killer Business Website

Many soon-to-be website owners know that building a better site is hard work. The internet is a highly competitive industry…

Jay Leonard
September 25, 2017
Business Articles

A/B Test Nirvana and the Death of Marketing Strategy

One of the great benefits of the new digital marketing world is the opportunity to monitor and respond to actual…

Jay Leonard
September 25, 2017
Digital Marketing

Is Your Email Subject Line Ruining Your Campaign?

If your target market is under the age of 60, chances are that your email marketing leads will first see…

Jay Leonard
September 25, 2017
Email Marketing

The Future of Bots, Messaging, and AI

We live in a tech-focused world, and successful businesses must offer customers new products and features that improve their experience…

Jay Leonard
September 25, 2017
Business Innovation

New Research Reveals Better Ways to Debunk Fake News

We’re suffering a deluge of fake news, rumors and misinformation. Michelle Obama is filing for divorce. Monica Lewinsky was found…

Jay Leonard
September 25, 2017
Business Articles

7 Sales Tips for Success at Local Farmers Markets and Festivals

Small businesses are always looking for ways to increase revenue and grow profits. One method a lot of companies are…

Jay Leonard
September 24, 2017
Small Business

Media Communication: 3 Tips for Working with Reporters

A great public relations campaign is a successful way to achieve free publicity and a lot of buzz. Unfortunately, no…

Jay Leonard
September 24, 2017
Business Articles

What Are the Best Sizes for Infographic Designs? [Infographic]

Infographics are still one of the most effective ways to not only create content on the internet today but also…

Jay Leonard
September 22, 2017
Infographics

B2B Question: Is Your Company Social Media Savvy?

Are you a social media savvy company? While there may be indications demonstrating that your company is proficient in social…

Jay Leonard
September 22, 2017
Business Articles

Network Security Is For All Businesses [Infographic]

Is your business doing enough to prevent data breaches? Chances are the answer is no. Many small businesses don’t see…

Jay Leonard
September 21, 2017
Infographics

How NLP Can Turn Questions into SQL Queries

A few years back, the biggest challenge in data science was cleaning and processing large amounts of data for analysis.…

Jay Leonard
September 21, 2017
Business Articles

Simple Tips to Determine a Fair Salary for Your Next Marketing Executive

The conversation of salary and pay can be a sensitive one, but is nonetheless necessary in that it is a…

Jay Leonard
September 20, 2017
Leadership

4 Reasons Most Brick-and-Mortar Retail Businesses are Dying Out

A major brick-and-mortar retail store closed recently in the town where I live. The problem for those of us who…

Jay Leonard
September 20, 2017
Consumer Marketing

How to Get Into Instagram’s ‘Top Posts’ for a Hashtag

Whenever you browse through a hashtag on Instagram, the very first thing you’ll see is a three by three grid…

Jay Leonard
September 20, 2017
Business Articles

Why Sales Fails at Selling Change With Success Stories & Needs Change Stories/Questions

Success stories are only effective as proof late in the sales cycle once a customer has decided to change. Early…

Jay Leonard
September 20, 2017
Business Articles

4 Things I Learned About Accounting by Running a Small Business

Let's have some real talk about the money side of a small business. I've been a freelancer for years and…

Jay Leonard
September 19, 2017
Small Business

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