Jay Leonard

The following social media marketing industry interview is with Gary Pershad, Chief Marketing Officer of Getchogrindup LLC, Co-host of the…

If you want to grow your audience, build an email list, and generate sales, have you considered using lead magnets?…

Increasing revenue is a frequent thought on entrepreneurs’ minds. In reality, there’s often an easier way to generate more income:…

Developing a diverse Local SEO strategy for companies with brick and mortar addresses includes establishing and optimizing a Google Business…

The phrase Customer Experience (CX) didn’t become en vogue until 2008 when it surpassed Customer Satisfaction as the primary customer-focused…

Software development is the core focus of any digitally transforming organization. A lot of time and effort in these organizations…

Welcome to the end. As the fourth quarter opens, you should already be looking at Q1 and beyond for the…

People appreciate having rules to follow, and this is true for many businesses in marketing, press, and public relations. They…

You’ve given them countless product demos. Made executive trips to their headquarters. Answered their questions on Saturday mornings. Invited their…

One of the biggest challenges facing companies is acquiring new customers/business. Especially as companies grow, one way they may split…

Practically every leader I have ever coached or consulted to has told me about having at least one difficult employee…

Picture it: Your boss just gave you permission to go to a conference in, say, Hawaii. Amazing! What a dream…

Time is money. As your business grows and demands more of your time, you’ll need to decide what to continue…

Image Source: Unsplash I know why you’re here. You’ve been searching the internet looking for the best ways to build…

As a journalism major, plagiarism was an early and frequently discussed topic in college. We read the stories about reporters…